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Research and Markets: Kraft Foodservice, Nestle Foodservices and Pinnacle Foods Corp Are Among the Companies Operating in the Spreads Market in the United States

Posted on: Friday, 20 July 2007, 09:06 CDT

Research and Markets (http://www.researchandmarkets.com/reports/c63293) has announced the addition of Spreads in the United States to their offering.

The Spreads in the United States report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage includes: jams and preserves, honey, chocolate, nut-based and yeast-based spreads. Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

- Get a detailed picture of the spreads industry;

- Pinpoint growth sectors and identify factors driving change;

- Understand the competitive environment, the market's major players and leading brands;

- Use five-year forecasts to assess how the market is predicted to develop.

Content Outline:

PACKAGED FOOD IN THE US: MARKET INSIGHT

EXECUTIVE SUMMARY

PACKAGED FOOD -- KEY TRENDS AND DEVELOPMENTS

MARKET DATA

FOODSERVICE -- KEY TRENDS AND DEVELOPMENTS

MARKET DATA

DEFINITIONS

LOCAL COMPANY PROFILES - USA

SPREADS IN THE US

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

Extract:

Packaged Food Experiences Modest Growth in 2006

The US packaged food market is projected to grow modestly in value terms in 2006. Products offering convenience, such as prepared salads, frozen ready meals, and chilled soups, are expected to drive growth. Health claims are predicted to boost sales of olive oil and yoghurt. Despite high fuel prices, a weak housing market, and an environment of modest economic growth, consumers are continuing to purchase packaged foods that offer added convenience, even if they cost more.

Consumers Seek Out Healthier Alternatives

American consumers are increasingly seeking out healthier food alternatives. The rise in obesity rates, as well as the ageing of the US population, has increased consumers' interest in improving their health. Many Americans are seeking to change their diet and move to healthier foods, such as high-fibre and fat-reduced products. Whole grains continued to perform strongly in 2006 after getting a sales boost in 2005, when the US Department of Agriculture urged Americans to eat three servings or more of whole grains daily in The 2005 Dietary Guidelines and the new "MyPyramid.gov" food guide. Consumers also warmly embraced organics and products offering portion control. Organic products continued their strong growth in 2006, as Americans willingly paid higher prices to avoid artificial growth hormones, antibiotics and pesticides. Items offering portion control, such as Kraft 100 Calorie Packs, performed well, as these products offer a guilt-free way to partake of favourite foods, such as Oreo cookies.

Companies Mentioned:

- Chiquita Brands International Inc

- ConAgra Foods Inc

- Dole Food Company Inc

- Frito-Lay North America

- General Mills Inc

- Hershey Co, The

- JM Smucker Co

- Kraft Foodservice

- Nestlé FoodServices

- Pinnacle Foods Corp

- Sara Lee Foodservice

- Unilever Foodsolutions

- Weston Foods

For more information visit http://www.researchandmarkets.com/reports/c63293.

Source: Business Wire

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