Further Trends in Health and Wellness Food and Drinks
Posted on: Thursday, 30 August 2007, 15:16 CDT
The Infoshop (http://www.the-infoshop.com/ee/55099) has announced the addition of Business Insights' product Health and Wellness in Food and Drinks: Growth opportunities in beauty, purity, detox, vitality and relaxation to its online catalog.
Consumer food and drinks choices are now driven not only by taste, nutrition and price but also by core values and lifestyle aspirations. Within the wellness trend, consumers are looking to food and drinks to provide them with physical, mental, emotional and spiritual health, whether or not they are suffering from a particular illness or condition.
Health and Wellness in Food and Drinks: Growth opportunities in beauty, purity, detox, vitality and relaxation is a new management report that analyzes key trends in wellness food and drinks in the major markets and identifies future growth opportunities. It examines consumer and manufacturer drivers and innovation and NPD in each of the key wellness trends across the key product categories and regions. It also presents and analyses findings from our proprietary survey of senior executives in the international food and drinks industry. Create more effective NPD and marketing strategies to attract wellness consumers by understanding the lifestyle aspirations driving changes in their consumption with the help of this new report.
Executive Summary
Introduction
Consumer and market drivers
Looking good
Feeling good
Innovation and NPD in wellness food and drinks
Survey results and conclusions
Chapter 1 Introduction
Summary
Introduction
Defining wellness
Structure
Chapter 2 Consumer and market drivers
Summary
Introduction
Consumer drivers
Feeling good
Mental health
Physical wellness
Looking good
Psoriasis
Eczema
Consumer drivers and market opportunities
Manufacturer drivers
Remarketing
Reformulation
Key countries
Chapter 3 Looking good
Summary
Introduction
Skin and beauty wellness from within
Key ingredients
Market value oral beauty products
Innovation and NPD
Soft drinks
Hot drinks
Confectionery
Future of the trend
Chapter 4 Feeling good
Summary
Introduction
Purity and detoxification
Market value of purity and detoxification food and drinks
Key ingredients
Leading categories
Soft drinks
Hot drinks
Future of the trend
Vitality and energy
Market value of vitality and energy wellness products
Key ingredients
Leading categories
Soft drinks
Snacks
Future of the trend
Relaxation
Key ingredients
Leading categories
Soft drinks
Hot drinks
Confectionery
Future trends in relaxation
Virility and fertility
Key ingredients
Leading categories
Future of the trend
Alertness and intelligence
Key ingredients
Leading categories
Soft drinks
Confectionery
Dairy
Future of the trend
Future of the feeling good trends
Chapter 5 Innovation and NPD in wellness food and drinks
Summary
Introduction
Category analysis
Soft drinks
Snacks
Dairy
Confectionery
Ready meals
Bakery and cereals
Future trends
Leading regions
North America
Asia-Pacific
Europe
Product tag analysis
Conclusions
Lead categories
Leading product tags
Leading regions
Future trends in innovation and NPD in wellness food and drinks
Chapter 6 Survey results and conclusions
Summary
Introduction
Leading trends in wellness food and drinks
Purity and detoxification
Vitality and energy
Relaxation
Skin health and beauty
Mental alertness and intelligence
Virility and fertility
Definition of wellness food and drinks
Key marketing targets
Key features of wellness food and drinks products
Future trends in wellness NPD
Price premiums for wellness food and drinks
Wellness categories
Regions that lead in wellness food and drinks NPD
Company influence in wellness innovation
Innovation leaders
Growth opportunities in feeling good and looking good
Index
List of Figures
Figure 1.1: Positioning of wellness within health
Figure 2.2: Black O-Pium drink
Figure 2.3: AriZona Pomegranate Green Tea
Figure 2.4: Appetite suppressing drinks
Figure 2.5: Sempio Honey Rice Black Vinegar
Figure 2.6: LakewoodOrganic Heart Healthy 100% Fruit Juice Blend
Figure 2.7: Innocent Guest Smoothie
Figure 3.8: Super Cellmore AKR Body Care Food Beverage
Figure 3.9: % share of beauty food and drinks launched, by category, 2003-2006
Figure 3.10: Ako Kenko Monogatari Mihada
Figure 3.11: Acai & Rooibos Tea
Figure 3.12: Halls U.Ru. Water Lemon confectionery
Figure 4.13: Share of purity and detox food and drinks launched, by category, 2003-2006
Figure 4.14: Dimes Extra 100% Grape Juice
Figure 4.15: Numi Organic and Fair Trade White Rose Tea
Figure 4.16: Share of vitality and energy food and drinks launched, by category, 2003-2006
Figure 4.17: Nature's Plus Life Blast Xtreme Energy Drink
Figure 4.18: Ruth's FlaxPower Bar
Figure 4.19: Share of relaxation food and drinks launched, by category, 2003-2006
Figure 4.20: Yakult Remoria Flower Herb and Refresh
Figure 4.21: C2 Cool & Clean
Figure 4.22: New Tree Tranquility Milk Chocolate
Figure 4.23: Genesis Today Goji 100 Juice
Figure 4.24: Share of mental alertness food and drinks launched, by category, 2003-2006
Figure 4.25: Stonyfield Farm Organic Shift natural energy drink
Figure 4.26: Zensoy Soy on the Go Omega 3 DHA Soy Milk
Figure 5.27: % growth in wellness product launches, by category, 2003-2006
Figure 5.28: Kik Energy Balance Ginseng Gum
Figure 5.29: Share of wellness products launched in food and drinks categories, 2003-2006
Figure 5.30: Share of wellness food and drinks launched, by category, 2003-2006
Figure 5.31: Naked Juice Company Blackcurrant Wellbeing Smoothie
Figure 5.32: Base Energy Fruit Bar
Figure 5.33: Tulipan Idea! margarine
Figure 5.34: Living Harvest Hempmilk
Figure 5.35: Hint Mint Empowered Mints
Figure 5.36: Share of wellness products launched, by region, 2003-2006
Figure 5.37: Coca-Cola Gold Peak Iced Tea
Figure 5.38: Kirin Venergy
Figure 5.39: Milram Vitality
Figure 6.40: Share of food & drinks launched in each wellness trend, 2003-2006
Figure 6.41: Definitions of wellness food and drinks
Figure 6.42: Importance of key consumer groups for wellness food and drinks over the next five years
Figure 6.43: Importance of wellness features to the success of a product
Figure 6.44: The most important trends in wellness NPD over the next 5 years
Figure 6.45: Price premiums for wellness food and drinks products
Figure 6.46: The importance of wellness food and drinks in each category over the next 5 years compared today
Figure 6.47: Leading regions in wellness food and drinks NPD
Figure 6.48: Companies that have the most influence in innovation in wellness food and drinks today and in 5 years time
List of Tables
Table 1.1: Negative and positive wellness attributes
Table 2.2: Prevalence of major depressive disorder/anxiety in the seven major markets, 2005
Table 2.3: Stress of affluent consumers in some major markets
Table 2.4: Prevalence of Alzheimer's disease across the seven major markets, 000s, 2006-09
Table 2.5: Prevalence of obesity in the six major markets by age, 000s, 2005
Table 2.6: Prevalence of overweight in the six major markets by age, 000s, 2005
Table 2.7: Estimated prevalence of IBS in the seven major pharmaceutical markets, 2005- 10
Table 2.8: Estimated prevalence of psoriasis across seven major markets, 2005
Table 2.9: Estimated prevalence of atopic dermatitis across seven major markets, 2005
Table 3.10: Oral beauty supplements consumer spending in Europe and the US, $m, 2000-2010
Table 3.11: Oral beauty supplements consumer spending by category in Europe and the US, $m, 2000-2010
Table 4.12: Value of the US and European organic food and drink market, by country, $m, 2005- 2010
Table 4.13: Sales of energy food and drinks, $m, 2006- 2010
Table 5.14: Top 15 product tags on wellness food and drinks launched, 2004-2006
Table 6.15: Top 10 most innovative wellness food and drink brands
For more information visit http://www.the-infoshop.com/ee/55099
Source: Business Wire
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