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Fresh Harvest Products, Inc. Reports 2007 Third Quarter Earnings Results

Posted on: Friday, 21 September 2007, 12:00 CDT

NEW YORK, Sept. 21 /PRNewswire-FirstCall/ -- Fresh Harvest Products, Inc. (BULLETIN BOARD: FRHV.OB) reported its financial results for the third quarter ended July 31st, 2007. Revenues for the quarter ended July 31, 2007 were $128,411 as compared to $48,526 for the same period in 2006 and an increase over $63,946 from the previous quarter of 2007. The operating loss for the quarter was ($339,108) versus an operating loss of ($93,884) for the same period in 2006.

"Increased revenues can be attributed to management achieving its goals of expanding market penetration and growing sales," states Michael J. Friedman, Chief Executive Officer, "while losses were due to expenses incurred in investing in our operation in preparation for the growth we expect to achieve in 2008. We believe that in 2007 we built the foundation for the future by purchasing assets, expanding promotion and marketing activities, and increasing personnel. Management intends to meet incremental goals while continuing to increase revenues and earnings, and ultimately, increase shareholder value."

The Company continues to expand its distribution network throughout the United States while strengthening its online presence through the recent launch of its online store.

About Fresh Harvest Products, Inc.

Fresh Harvest Products, Inc. sells, markets and distributes natural and organic food products and beverages. Under the Wings of Nature(TM) brand name, Fresh Harvest offers a line of organic snack products, which primarily include health bars, coffee bars, tortilla chips and salsa. In addition, Fresh Harvest provides a grocery product line which includes several varieties of whole bean and ground coffees, olive oil and beverages. The Company sells its products to natural food distributors and stores, specialty supermarkets and mass market retailers. Fresh Harvest Products, Inc. was founded in 2003 and is headquartered in New York City. Additional information is available at http://www.freshharvestproducts.com/.

Safe Harbor Statement

Statements contained herein that are not based upon current or historical fact are forward-looking in nature. Such forward-looking statements reflect the Company's expectations about its future operating results, performance and opportunities that involve substantial risks and uncertainties. When used herein, the words "anticipate,""believe,""estimate,""plan,""intend" and "expect" and similar expressions, as they relate to Fresh Harvest Products, Inc., or its management, are intended to identify such forward-looking statements. These forward-looking statements are based on information currently available to the Company and are subject to a number of risks, uncertainties, and other factors that could cause the Company's actual results, performance, prospects, and opportunities to differ materially from those expressed in, or implied by, these forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to, such factors, including risk factors, discussed in the Company's periodic reports and other filings made with the U.S. Securities and Exchange Commission, including its Annual Report for the year ending October 31, 2006 filed on Form 10KSB. Except as required by the Federal Securities law, the Company does not undertake any obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or for any other reason.

Fresh Harvest Products, Inc.

CONTACT: Michael J. Friedman, President & Chief Executive Officer ofFresh Harvest Products, Inc., +1-212-889-5904, fax, +1-212-889-5731,michael@freshharvestproducts.com

Web site: http://www.freshharvestproducts.com/

Source: PRNewswire-FirstCall

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