Fresh Harvest Products to Expand Distribution
Posted on: Thursday, 11 October 2007, 06:00 CDT
Fresh Harvest Products, a marketer and distributor of natural and organic food products and beverages, has announced that it is currently preparing the implementation and logistics for the planned national rollout of its products across the US in January 2008.
According to the company, Fresh Harvest is expanding its distribution with one of the nation's leading distributors of natural, organic, specialty, ethnic and gourmet food products. Currently, its products are in place with this distributor in two divisions and efforts have begun towards the introduction of its Wings of Nature brand throughout the other divisions across the country.
Dominick Cingari, COO of Fresh Harvest, said: "National distribution is a big step for Fresh Harvest. The expansion of our products to the national marketplace will greatly increase customers' brand awareness and the market penetration of our Wings of Nature line. We expect an increase in revenues during the first two quarters of fiscal 2008. Management believes that growing our distribution will increase shareholder value."
Source: Datamonitor
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