Titan Wins Amtrak Northeast Corridor Contract
NEW YORK, Dec. 20, 2011 /PRNewswire/ — Titan, the largest Transit advertising company in North America, has successfully won the exclusive right to sell Amtrak’s media from New York to Washington D.C. The new contract begins January 1, 2012.
The Amtrak footprint includes station dominations in Washington D.C.’s Union Station, Penn Station in Baltimore, 30th Street Station Philadelphia and Penn Station in New York City. In addition to those main hubs, there are more than 40 additional stations with Amtrak media that Titan will now also sell for Amtrak.
The new Amtrak hubs complement Titan’s existing Northeast Corridor properties which include Southeastern Pennsylvania Transpiration Authority (SEPTA), Port Authority Transit Corporation (PATCO) and New Jersey Transit. Together, these assets give Titan dominance in the region. Titan will run the business out of its New York and Philadelphia offices.
“We’ve wanted to partner with Amtrak since we first started working in Philadelphia back in 2005,” said Jeff Randazzo, Titan’s Executive Vice President and General Manager. “We’re looking forward to bringing new revenue-generating ideas to Amtrak, as well as to our clients. This certainly strengthens our ability to reach the business traveler and so many others who use Amtrak’s Northeast Corridor.”
Amtrak’s station dominations are made up of diverse creative media formats, including two-sheets, three-sheets, stair risers, floor graphics, wall banners, kiosks, back-lit dioramas, column wraps and clock media.
Titan is a full service media company specializing in Out-of-Home advertising. With more markets, more Top Ten DMA penetration and more riders, Titan is the leader in Transit Advertising in the United States.
Titan provides sales, marketing, creative, research and maintenance of advertising on bus, rail, bulletins, telephone kiosks, street banners and street furniture. It also leads the way in the development and successful introduction of market leading digital Outdoor and Mobile platforms. Titan furnishes national and local clients with creative media solutions in the North America’s top markets including New York, Philadelphia, Los Angeles, Chicago, Boston, San Francisco, New Jersey, Dallas, Pittsburgh, Charlotte, Seattle, Minneapolis/St. Paul and Toronto.