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Last updated on April 19, 2014 at 9:20 EDT

Fuel Cells Rapidly Gaining Ground in Germany

March 13, 2012

BERLIN and VANCOUVER, British Columbia, March 13, 2012 /PRNewswire/ –

Canadian fuel cell maker Ballard has opened its European headquarters in Germany. Fuji
is delivering its first fuel cell exports there. And in recent weeks, US-based fuel cell
power plant manufacturer FuelCell Energy announced a partnership with renowned German
research institute Fraunhofer IKTS. At this year’s Globe 2012, the biennial conference and
trade fair on business and the environment, Germany Trade & Invest experts will highlight
business opportunities in Germany’s quickly growing market for fuel cells.

“We have seen these developments coming for a long time, but finally the market
conditions for fuel cells are just right. Germany’s share of renewable energies is rising
so quickly that energy storage is urgently needed. In Germany, fuel cell companies have a
chance to be in the right place at the right time,” said Raphael Goldstein, energy storage
expert at Germany Trade & Invest in Berlin.

Innovative companies from all over the world are looking to Europe’s largest market as
a testing ground for their technologies and market strategies. Germany’s renewable energy
share in the electricity mix is already greater than 20 percent. The increase of
fluctuating energy sources, such as wind and solar, increases the demand for storage.

“The innovation strength of Germany makes our presence there crucial. The expertise we
found at Germany Trade & Invest has led us to the best matched partners and opportunities
for R&D and investment,” stated Dr. Christopher Guzy, VP and Chief Technology Officer of
Ballard.

And while companies are investing in new headquarters and research partnerships,
demonstration projects are entering a new phase as well. Europe’s largest hydrogen
refueling station opened in recent weeks in Hamburg.

Germany Trade & Invest representative Raphael Goldstein will also speak at a brand new
trade fair in Dusseldorf this week, Energy Storage – International Summit for the Storage
of Renewable Energies, a further testament to the industry’s growing significance in
Germany.

Germany Trade & Invest is the foreign trade and inward investment promotion agency of
the Federal Republic of Germany. The organization advises foreign companies looking to
expand their business activities in the German market. It provides information on foreign
trade to German companies that seek to enter foreign markets.

        Germany Trade & Invest
        Andreas Bilfinger
        Email: andreas.bilfinger@gtai.com
        T: +49(0)30-200099-173
        F: +49(0)30-200099-511

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SOURCE Germany Trade and Invest


Source: PR Newswire