eRecyclingCorps Marks Biggest Month Ever For Wireless Device Trade-Ins
IRVING, Texas, April 17, 2012 /PRNewswire/ — eRecyclingCorps (eRC), the leading provider of carrier-grade wireless device trade-in solutions, is celebrating Earth Day by announcing its biggest month ever for wireless device trade-ins. Working with major wireless carriers and retailers across North America and Europe, eRC managed more than 550,000 wireless device trade-ins in March 2012, marking more than a 300% increase over trade-in volume in March 2011. This milestone confirms eRC as the global leader in wireless device trade-ins and renewal.
“eRecyclingCorps’ scalable carrier-grade business model rewards carriers and consumers around the world for extending the life of mobile devices, and we’re pleased to report our solution is driving an unprecedented response from both wireless operators and consumers around the world,” said David Edmondson, chief executive officer of eRC. “eRecyclingCorps’ program will keep more than six million wireless devices out of landfills and available for reuse in developing countries this year. Our biggest month ever is strong validation that our platform for rewarding consumers with instant, in-store credit is making wireless device trade-in and renewal the new norm not just on Earth Day, but throughout the year.”
eRC refurbishes devices to meet a strict standard for functionality, creating a new category of mobile device: the renewed device. Renewed devices are resold in the U.S. and in emerging markets, where they offer consumers access to the latest mobile technology at lower costs, bridging the digital divide. eRC currently operates in ten countries and partners with five of the eight leading carriers in North America, including Sprint, Verizon and Telus, as well as several European operators and more than 1,200 European stores.
“Carriers are starting to understand the benefits of recycling programs to build brand leadership. eRecyclingCorps takes it to the next level by offering instant, in-store financial incentives to consumers, which can reduce churn and increase revenue while making device upgrades more affordable for customers,” said William Stofega, program director for mobile device technology and trends at IDC Energy Insights. “Given eRecyclingCorps’ rapid expansion over the past year and their scalable carrier-grade model, I expect they will continue to thrive.”
eRecyclingCorps (eRC) is the world’s leading provider of carrier-grade wireless device trade-in solutions. Founded in 2009 to provide a scalable model to repurpose and reuse perceptually obsolete devices, eRC partners with global wireless carriers and retailers to provide instant, in-store trade-in credit. eRC renews devices to stringent certification standards and sells them to consumers in developing countries at an affordable price thereby bridging the digital divide. eRC will complete more than six million wireless trade-ins worldwide in 2012, operates in ten countries worldwide and is a founding member of the Device Renewal Forum. For more information, visit erecyclingcorps.com.
SOURCE eRecycling Corps