MoZeus Worldwide Eclipses Its Benchmark of More Than 100 Event Marketing Partnerships with Nationwide License Holders
Over 100 Brands Utilize MoZeus Worldwide's Experiential Marketing "Toolbox" of Bundled Real-Time Applications
Atlanta, GA (PRWEB) April 17, 2012
MoZeus Worldwide recently met and exceeded its goal of partnering with over 100 prominent brands, agencies and sports properties that utilize its innovative digital event marketing “toolbox,” the SMART Activator.
The cost-effective, cutting-edge mobile application, launched in 2010, allows clients to bundle a variety of popular event marketing real-time applications onto smartphones and tablets. In the two years since its launch, MoZeus Worldwide has worked on a variety of event marketing campaigns with prominent brands, including but not limited to the AARP, AT&T, Coca-Cola, Verizon, Comcast, COVERGIRL, Dannon, Kmart and Disney.
Each campaign utilized the SMART Activator’s patent-pending technology to bundle a series of promotional components and multiple engagement real-time applications ultimately designed to capture data on target demographics. MoZeus Worldwide has crafted unique campaigns for a wide variety of engagements, including the retail industry, automotive shows, movie releases, concerts and sporting events.
The SMART Activator’s real-time applications include photo and video marketing, dynamic data capture, instant win games, augmented reality, digital sweepstakes and consumer tracking. Clients are able to pick and choose from these popular promotional tools, based on their goals, target demographic and event or retail theme.
“MoZeus Worldwide is thrilled to reach its benchmark of over 100 partnerships with license holders across the nation,” said Scott Sheppard, President and Chief Technology Officer of MoZeus Worldwide. “We are grateful that our customizable experiential marketing ‘toolbox’ has helped so many brands and agencies engage with consumers via interactive real-time applications. The SMART Activator has enabled our clients to expedite data collection while creating unforgettable event marketing engagements.”
Sheppard’s past history with creating successful start-ups in the world of technology has helped shape the overall mission and early success of MoZeus Worldwide. His previous company, WebVMC, provided in-home healthcare technology that allowed caregivers to remotely manage patients with chronic diseases. In 2008, Intel recognized Sheppard’s innovative technological advancements and purchased WebVMC.
“We hope to increase the number of partnerships we achieve in 2012,” said Sheppard. “This year alone, we have launched 85 new experiential marketing programs at a rate of at least one new campaign per day. Our event marketing application is the wave of the future, and big brands such as Verizon, Nissan, AT&T, and Toyota agree, as they represent some of our largest license holders.”
For more information on MoZeus Worldwide and its innovative real-time applications or to learn more about the SMART Activator experiential marketing platform, visit http://www.mozeus.com or call 1-888-221-1005.
About MoZeus Worldwide
MoZeus Worldwide provides innovative, cost-effective event marketing platforms and mobile applications in one comprehensive bundle that leverages smartphones, Facebook, email and photo/video sharing to provide real-time consumer results. The event marketing firm’s SMART Activator is the most-used event marketing application in the world, with over 100 brands, agencies and sports properties leveraging the application within the first year of its launch, resulting in 5 million unique leads and 20 million survey questions answered. MoZeus Worldwide’s technology marketing solutions enable brands, agencies, properties and organizations to connect with consumers by utilizing proprietary software that allows partners to create initial and follow-up marketing and advertising campaigns, providing expedited, efficient results. For more information about the experiential marketing firm or the SMART Activator, visit http://www.mozeus.com or call 1-888-221-1005).
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