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Last updated on April 24, 2014 at 21:24 EDT

“Bra Fit Stylists” to Makeover Atlanta Flagship, Unveil New Branding Strategy

September 4, 2012

ATLANTA, Sept. 4, 2012 /PRNewswire/ — Intimacy of Phipps Plaza, industry leaders in bra fit styling and premium product selection, is getting a makeover! Scheduled to be completed in early November, the flagship at Phipps Plaza will undergo dramatic changes in only two months. Their temporary location is just 50 yards away and fully equipped to accommodate Intimacy’s loyal clientele during the renovation period.

The addition of 17 stores across the country since 2004 has brought Intimacy closer to their ultimate goal: to uplift women across the country through bra fit, style and fashion. To this day, they continue to set the gold standard through their renowned lingerie styling services, which have been featured on The Oprah Winfrey Show, The Tyra Banks Show, The Doctors, NBC’s Today Show, Rachael Ray and What Not to Wear. Still, only 15% of all women are wearing the correct bra size and 63% desperately need more comfort, so there’s much work to be done.

Intimacy’s grand reopening in November will mark the reveal of the company’s new branding and merchandising concept. While their stellar reputation is the hook that draws most women in, the store’s new design will surely excite many of Intimacy’s long time customers, who can follow the entire renovation project through Intimacy’s facebook page at (www.facebook.com/intimacybrafitstylists).

Intimacy will remain open during the renovation period in a temporary location (across from River Street Sweets, two doors down from Lucky Brand Jeans). Regular business hours are Monday through Saturday, 10:00 a.m. to 9:00 p.m. and Sunday 12:00 noon to 5:30 p.m.

Appointments for bra fittings are not required, but are available for your convenience. Simply visit www.myintimacy.com or call the store at 404-261-9333 to make a reservation.

For more information regarding the renovation or Intimacy’s bra fit styling services, please contact Kate Terhune at 678-205-7797 or via email at kate@myintimacy.com.

SOURCE Intimacy


Source: PR Newswire