2013 Cadillac ATS Named Motor Press Guild Vehicle Of The Year
LOS ANGELES, Nov. 20, 2012 /PRNewswire/ — Motor Press Guild (MPG), the largest automotive media association in North America, today announced the all-new 2013 Cadillac ATS as the winner of the second-ever Motor Press Guild Vehicle of the Year (VOTY) Award. MPG President Laura Burstein will present the award at Cadillac’s press conference on the second day of the Los Angeles Auto Show press days on Nov. 29, 2012 at 12:20 p.m.
The 2013 Cadillac ATS was one of six finalists chosen by a select panel of MPG journalist members who test and review cars on a regular basis. The final vehicles were evaluated and ranked by all voting journalist and analyst members at MPG’s annual Track Day event on Oct. 9-10, 2012. Vehicles were rated in the categories of safety, quality, value, performance/handling, design/style, environmental/green impact and technology/innovation. In addition, journalists were encouraged to consider models that reflect the unique style of Southern California.
“In many ways, the ATS is a breakthrough vehicle for Cadillac,” said Laura Burstein, President, Motor Press Guild. “Not only is it smaller and leaner than other Cadillacs on the market, it’s the first American luxury car that truly goes head-to-head with compact luxury sport sedans from well-known European and Asian brands. Our members remarked that the ATS is capable on both the street and the track, offers a well-made and attractive interior, is replete with the latest technology and – perhaps most importantly – is fun to drive.”
“The ATS is the result of an extensive, all new, ground-up mission to deliver a segment-winning vehicle,” says Don Butler, vice president of Cadillac Marketing. “That makes it especially rewarding when our efforts are recognized and awarded by a large and influential panel of automotive experts.”
To be eligible for the Motor Press Guild Vehicle of the Year award, models must be all-new or substantially changed from the previous year and available at dealerships on or before Jan. 1, 2013. Other 2012 VOTY finalists (in alphabetical order) are the 2013 Ford Fusion, 2013 Honda Accord, 2013 Nissan Altima, 2013 Scion FR-S and 2013 Subaru BRZ.
Details of the press conference are below:
What: Motor Press Guild VOTY Award presentation and lunch
When: Thursday, November 29 at 12:20 PM
Where: Cadillac Stand, South Hall, Los Angeles Convention Center
The Los Angeles-based Motor Press Guild (MPG) is the largest automotive media association in North America with nearly 800 members. This non-profit trade guild is dedicated to promoting professionalism in automotive journalism through education and information exchange. Members include journalists from print, broadcast, and online outlets as well as public relations representatives, consumer groups and governmental bodies tied to the automotive industry. The organization hosts regular meetings featuring key figureheads in the auto industry and is widely recognized for its annual Dean Batchelor Award program and annual industry MPG Track Day.
SOURCE Motor Press Guild