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Last updated on April 19, 2014 at 13:20 EDT

All-New Accord and Civic Drive Sharp Honda Monthly and Annual Sales Gains; ILX and RDX Fuel Acura Jump; American Honda Posts Best Annual Sales Result Since 2008

January 3, 2013

TORRANCE, Calif., Jan. 3, 2013 /PRNewswire/ — Buoyed by strong December 2012 U.S. sales of 132,774 units, an increase of 26.2 percent compared with December 2011, American Honda posted annual vehicle sales of 1,422,785 units in 2012, up 24.0 percent compared with 2011. This makes 2012 American Honda’s fourth-best sales year ever, and its best sales result since 2008.

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Honda
The Honda Division posted December 2012 sales of 116,740 units, an increase of 26.8 percent compared with December 2011 and less than 500 units shy of an all-time December record. The Honda Division’s 2012 annual sales of 1,266,569 increased 23.7 percent compared with 2011. The three top-selling Honda models for 2012 were Accord, 331,872; Civic, 317,909; and CR-V, 281,652.

  • Civic sets all-time December record with sales of 33,118 units, up 61 percent from last year
  • All-new 2013 Accord sales up 66 percent from last December with sales of 29,428 units
  • CR-V sets an all-time annual sales record (281,652) and its tenth monthly sales record since launching last December, up 19 percent from last year to 25,733 sales

“Honda began the year intent on recovery,” said John Mendel, American Honda executive vice president of Sales. “We ended 2012 with multiple product awards, a host of sales records, Honda’s second best December ever, and tremendous momentum as we head into 2013.”

Acura
Acura U.S. December sales of 16,034 units represents an increase of 22.1 percent over December 2011. The Acura Division’s year-end sales totaled 156,216, up 26.7 percent compared with 2011 results – and the brand’s best sales results since 2007. The MDX led the division with annual sales of 50,854, followed by the TL with sales of 33,572 and the RDX with sales of 29,520.

  • RDX sets its eighth-consecutive monthly sales record, up 155 percent from a year ago with 4,024 sales – setting monthly sales records in each month since going on sale in May 2012
  • MDX was the top selling Acura model in December, with 5,069 sales, up 10 percent from 2011
  • ILX is top selling Acura sedan in December with 2,485 sales

“December was another month of tremendous sales growth fueled by our newest products, the Acura ILX luxury compact sedan and the RDX crossover SUV,” said Jeff Conrad, vice president of Acura Sales, “Acura is primed for even more success in 2013, with the upcoming launch of the brand’s flagship RLX sedan and the unveiling of the 2014 MDX Prototype at the 2013 Detroit Auto Show.”

The daily selling rate (DSR) is calculated with 26 days for December 2012 and 27 days for December 2011. Year-to-date, the DSR is calculated with 307 days for 2012 and 307 days for 2011. All other percentages in release are unadjusted; see table for adjusted DSR figures.

For more information about Honda vehicles, please visit www.automobiles.honda.com. For media inquiries please visit www.hondanews.com. For more information about Acura vehicles, please visit www.acura.com. For media inquiries please visit www.acuranews.com.

                                                                                                             American Honda Vehicle Sales For December 2012
                                                                       Month-to-Date                             Year-to-Date
                                                                          December          December                 DSR**                     MoM            December           December           DSR**          YoY
                                                                                                                                                 ---
                                                                                       2012             2011         % Chg                    % Chg                         2012               2011 % Chg         % Chg
                                                                                       ----             ----         -----                    -----                         ----               ---- -----         -----
    American Honda Total                                                            132,774          105,230                   31.0%                    26.2%          1,422,785          1,147,285         24.0%         24.0%
    --------------------                                                                                                       ----
       Total Car Sales                                                               73,670           51,485                   48.6%                    43.1%            784,237            606,249         29.4%         29.4%
                                                                                                                               ----
       Total Truck Sales                                                             59,104           53,745                   14.2%                    10.0%            638,548            541,036         18.0%         18.0%
                                                                                                                               ----
          Honda Total Car Sales                                                      66,779           44,606                   55.5%                    49.7%            709,170            542,981         30.6%         30.6%
                                                                                                                               ----
          Honda Total Truck Sales                                                    49,961           47,495                    9.2%                     5.2%            557,399            481,005         15.9%         15.9%
                                                                                                                                ---
          Acura Total Car Sales                                                       6,891            6,879                    4.0%                     0.2%             75,067             63,268         18.6%         18.6%
                                                                                                                                ---
          Acura Total Truck Sales                                                     9,143            6,250                   51.9%                    46.3%             81,149             60,031         35.2%         35.2%
                                                                                                                               ----
    Domestic Car Sales                                                               66,672           39,700                   74.4%                    67.9%            687,210            477,697         43.9%         43.9%
    ------------------                                                                                                         ----
       Honda Division                                                                61,941           36,417                   76.6%                    70.1%            641,387            446,460         43.7%         43.7%
                                                                                                                               ----
       Acura Division                                                                 4,731            3,283                   49.6%                    44.1%             45,823             31,237         46.7%         46.7%
                                                                                                                               ----
    Domestic TruckSales                                                              58,975           48,132                   27.2%                    22.5%            599,371            498,259         20.3%         20.3%
    -------------------                                                                                                        ----
       Honda Division                                                                49,832           41,882                   23.6%                    19.0%            518,222            438,228         18.3%         18.3%
                                                                                                                               ----
       Acura Division                                                                 9,143            6,250                   51.9%                    46.3%             81,149             60,031         35.2%         35.2%
                                                                                                                               ----
    Import Car Sales                                                                  6,998           11,785                  -38.3%                   -40.6%             97,027            128,552        -24.5%        -24.5%
    ----------------                                                                                                          -----
       Honda Division                                                                 4,838            8,189                  -38.6%                   -40.9%             67,783             96,521        -29.8%        -29.8%
                                                                                                                              -----
       Acura Division                                                                 2,160            3,596                  -37.6%                   -39.9%             29,244             32,031         -8.7%         -8.7%
                                                                                                                              -----
    Import Truck Sales                                                                  129            5,613                  -97.6%                   -97.7%             39,177             42,777         -8.4%         -8.4%
    ------------------                                                                                                        -----
       Honda Division                                                                   129            5,613                  -97.6%                   -97.7%             39,177             42,777         -8.4%         -8.4%
       --------------                                                                   ---            -----                  -----                    -----              ------             ------         ----          ----
    MODEL BREAKOUTS BY DIVISION
    Honda Division Total                                                            116,740           92,101                   31.6%                    26.8%          1,266,569          1,023,986         23.7%         23.7%
    --------------------                                                            -------           ------                   ----                     ----           ---------          ---------         ----          ----
        Fit                                                                           3,680            5,138                  -25.6%                   -28.4%             49,346             59,235        -16.7%        -16.7%
        ---                                                                                                                   -----                                                                        -----
    Memo:  Fit-EV                                                                        19                0                    0.0%                     0.0%                 93                  0          0.0%          0.0%
    -------------                                                                                                               ---                                                                          ---
       Accord                                                                        29,428           17,667                   73.0%                    66.6%            331,872            235,625         40.8%         40.8%
       ------                                                                                                                  ----                                                                         ----
       Civic *                                                                       33,118           20,545                   67.4%                    61.2%            317,909            221,235         43.7%         43.7%
       ------                                                                                                                  ----                                                                         ----
         Memo:  Civic Hybrid                                                            512              565                   -5.9%                    -9.4%              7,156              4,703         52.2%         52.2%
         -------------------                                                                                                   ----                                                                         ----
       S2000                                                                              0                2                 -100.0%                  -100.0%                  0                  5       -100.0%       -100.0%
       -----                                                                                                                 ------                                                                       ------
       Insight                                                                          310              690                  -53.3%                   -55.1%              5,846             15,549        -62.4%        -62.4%
       -------                                                                                                                -----                                                                        -----
       CR-Z                                                                             243              564                  -55.3%                   -56.9%              4,192             11,330        -63.0%        -63.0%
       ----                                                                                                                   -----                                                                        -----
       FCX Clarity                                                                        0                0                    0.0%                     0.0%                  5                  2        150.0%        150.0%
       -----------                                                                      ---              ---                    ---                      ---                 ---                ---        -----         -----
       Odyssey                                                                        9,126           11,489                  -17.5%                   -20.6%            125,980            107,068         17.7%         17.7%
       -------                                                                                                                -----                                                                         ----
       Crosstour                                                                      2,183            1,295                   75.1%                    68.6%             20,848             17,974         16.0%         16.0%
       ---------                                                                                                               ----                                                                         ----
       Pilot                                                                         11,366           11,641                    1.4%                    -2.4%            114,848            116,297         -1.2%         -1.2%
       -----                                                                                                                    ---                                                                         ----
       CR-V *                                                                        25,733           21,586                   23.8%                    19.2%            281,652            218,373         29.0%         29.0%
       -----                                                                                                                   ----                                                                         ----
       Element                                                                            0               16                 -100.0%                  -100.0%                  3             11,534       -100.0%       -100.0%
       -------                                                                                                               ------                                                                       ------
       Ridgeline                                                                      1,553            1,468                    9.9%                     5.8%             14,068              9,759         44.2%         44.2%
       ---------                                                                      -----            -----                    ---                      ---              ------              -----         ----          ----
    Acura Division Total                                                             16,034           13,129                   26.8%                    22.1%            156,216            123,299         26.7%         26.7%
    --------------------                                                             ------           ------                   ----                     ----             -------            -------         ----          ----
       TL                                                                             2,246            3,283                  -29.0%                   -31.6%             33,572             31,237          7.5%          7.5%
    --                                                                                                                        -----                                                                          ---
       TSX                                                                            2,142            3,546                  -37.3%                   -39.6%             28,865             30,935         -6.7%         -6.7%
       ---                                                                                                                    -----                                                                         ----
         Memo:  TSX Wagon                                                               414              295                   45.7%                    40.3%              4,234              3,210         31.9%         31.9%
         ----------------                                                                                                      ----                                                                         ----
       ILX                                                                            2,485                0                    0.0%                     0.0%             12,251                  0          0.0%          0.0%
       ---                                                                                                                      ---                                                                          ---
         Memo:  ILX Hybrid                                                              119                0                    0.0%                     0.0%                972                  0          0.0%          0.0%
         -----------------                                                                                                      ---                                                                          ---
       RL                                                                                18               50                  -62.6%                   -64.0%                379              1,096        -65.4%        -65.4%
    --                                                                                  ---              ---                  -----                    -----                 ---              -----        -----         -----
       MDX                                                                            5,069            4,588                   14.7%                    10.5%             50,854             43,271         17.5%         17.5%
       ---                                                                                                                     ----                                                                         ----
       ZDX                                                                               50               86                  -39.6%                   -41.9%                775              1,564        -50.4%        -50.4%
       ---                                                                                                                    -----                                                                        -----
       RDX                                                                            4,024            1,576                  165.2%                   155.3%             29,520             15,196         94.3%         94.3%
       ---                                                                            -----            -----                  -----                    -----              ------             ------         ----          ----
    Selling Days                                                                         26               27                                                                 307                307
       *  Honda and Acura vehicles are made of domestic & global sourced parts
       -----------------------------------------------------------------------
     **  Daily Selling Rate

                                                                       Month-to-Date                             Year-to-Date
                                                                       -------------
                                                                          December          December                 DSR**                     MoM            December           December           DSR**          YoY
                                                                                                                                               ---
                                                                                       2012             2011         % Chg                    % Chg                         2012               2011 % Chg         % Chg
                                                                                       ----             ----         -----                    -----                         ----               ---- -----         -----

                                                        Hybrid                        1,184            1,819                  -32.4%                   -34.9%             18,166             31,582        -42.5%        -42.5%
                                                                                                                              -----

SOURCE American Honda Motor Co., Inc.; Acura


Source: PR Newswire