Last updated on April 20, 2014 at 14:04 EDT

Zebra Technologies Adds “Made for iPhone®” Certified Printers to Robust Mobile Printer Portfolio

February 21, 2013

BOURNE END, England, February 21, 2013 /PRNewswire/ –

New Offerings Help Retail and Mobile Workers Improve Productivity and

Enhance Customer Service

Zebra Technologies Corporation (NASDAQ: ZBRA), a recognised global leader in solutions
that extend real-time visibility into business operations, announced today the addition of
iMZ220(TM) and iMZ320(TM) to its portfolio of mobile printers. A growing trend for
organisations in industries such as retail and hospitality is to use mobile point of sale
(POS) solutions
[http://www.zebra.com/content/dam/zebra/white-papers/en-us/mobile-point-of-sale-en-us.pdf ]
to provide a more streamlined customer experience and make transactions more efficient,
all to increase customer satisfaction and improve the retailer’s productivity. “Made for
iPod(R)/iPhone(R)/iPad(R)” certified, the iMZ products can print payment receipts,
tickets, proof of delivery, invoices and other documentation from Apple(R) devices. In
addition to supporting Apple’s platform, the iMZ printers support the other leading
smartphone and tablet platforms including Android(TM), Windows(R) Mobile and Blackberry.

http://photos.prnewswire.com/prnh/20130221/595121 )

“Only one-third of retailers currently have a rational approach toward adoption of
mobile devices in their stores,” said Lee Holman, lead retail analyst, IHL Group. “When it
comes to mobile POS, we believe that this number can safely be cut in half. That said,
those who take bold, well-thought-out and decisive action to embrace the power of mobility
will reap great rewards. Those who choose to ignore it will certainly suffer as
smartphones, tablets, and other mobile devices become more and more pervasive in our
connected culture.”

Combining the breadth of offerings with a robust partner network, Zebra provides its
customers with an integrated portfolio of mobile solutions that help them better serve
their customers and grow their businesses. This solutions approach makes integration
easier, to help organisations quickly move from installation to application. Beyond retail
and hospitality, organisations in other industries are equipping their workforces with
mobile solutions. State and local law enforcement departments, for example, are adopting
mobile solutions for electronic ticketing, to improve citation accuracy and officer
safety. In transportation and logistics, delivery companies are using mobile printing
solutions to better manage inventories and improve field-force productivity.

“The last point of contact with a customer – often the point of sale – is critical to
the customer’s overall experience, whether that’s a retailer checking out a shopper, a
waiter processing a customer’s check or a truck driver printing a receipt following a
delivery,” said Kevin Davies, Product Manager, Zebra Technologies. “More businesses are
adopting consumer-type devices as business tools, and the addition of the iMZ printers to
our proven MZ Series mobile printers will provide more options for workers in creating a
more personal and efficient customer experience.”

Applications for the new iMZ products include:

        - Retail: mobile point of sale, queue busting
        - Mobile Work Force: utility billing/meter reading, field repair/installations,
          parking violations
        - Transportation and Logistics: proof of deliveries, route sales
        - Hospitality: restaurant tableside receipts, on-board transportation ticketing

The iMZ printers are among the first Link-OS(TM)-enabled mobile products Zebra is
introducing in 2013. Link-OS is a robust operating system that enhances the capabilities
of Zebra devices, making them significantly easier to manage and integrate into global
operations. Zebra offers a core set of PC, smartphone and tablet-based applications
through the Link-OS ecosystem that enable effortless device pairing and mobile device
management. Additionally, Link-OS helps developers build powerful applications available
in the Apple App Store.

The iMZ220 and iMZ320 are currently available in Europe and North America. As
availability in other regions varies, those interested in the products should contact
their local Zebra representatives. More information about Zebra iMZ is available at


About Zebra Technologies

A global leader respected for innovation and reliability, Zebra Technologies
Corporation (NASDAQ: ZBRA) offers technologies that give a virtual voice to an
organization’s assets, people and transactions, enabling organisations to unlock greater
business value. The company’s extensive portfolio of marking and printing technologies,
including RFID and real-time location solutions, illuminates mission-critical information
to help customers take smarter business actions. For more information about Zebra’s
solutions, visit http://www.zebra.com.

For a virtual tour of the sectors which Zebra Technologies offers solutions for,
visit: http://www.virtualzebra.com



SOURCE Zebra Technologies

Source: PR Newswire