Global Tissue Group Announces New License With The U.S. Army
Private label manufacturer to roll out patriotic paper products to retail
MEDFORD, N.Y., July 1, 2013 /PRNewswire/ — Global Tissue Group Inc. (GTG), a leading private label paper manufacturer, has officially signed a licensing agreement with the U.S. Army brand. The U.S. Army brand will allow GTG’s customers to honor their troops and veterans by offering a variety of products for the home.
“Our alliance with the U.S. Army was just what we were looking for all along,” CMO Philip Shaoul exclaimed. “The brand fits perfectly with the durable and lasting qualities of our products and also stands for the ‘there when you need it to be’ quality found both in our products and in our troops.”
GTG’s line of U.S. Army branded products including paper towels, paper napkins and facial tissue that will be distributed to drug stores, grocery stores, club stores and discount retailers nationwide. Additionally, special to the partnership is the patriotism the program offers. “What we’re really excited about is that the sales of this product will benefit the MWR (Morale, Welfare and Recreation) program for all soldiers, veterans and their families. It’s good to give back to a worthy program.”
Expect to see a new line of U.S. Army branded products around late May 2013 to honor Memorial Day and throughout the rest of the year to commemorate all patriotic holidays.
About Global Tissue Group, LLC.
Global Tissue Group is a leading private label paper manufacturer for bath tissue, facial tissue, napkins and paper towels with outstanding customer service reputation. Our goal is to ensure creating diversified and comfortable household paper products that cater to every market category. We bring the trust and comfort of our relationship to your consumers, who will grow to depend upon our standard of manufacturing excellence – and your brand, through our private label programs, contract manufacturing, or our control brands. Global Tissue provides value, quality and consistency, and prides success on relationship building with each partner.
The U.S. Army name, trademarks and logos are protected under federal law and used under license by Global Tissue Group.
By federal law, licensing fees paid to the U.S. Army for the use of its trademarks provide support to the Army Trademark Licensing Program, and net licensing revenue is devoted to U.S. Army Morale, Welfare, and Recreation programs.
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SOURCE Global Tissue Group