UK’s Leading Electronic Cigarette Manufacturer Welcomes Ban on Sales to Under 18s

January 27, 2014

BLACKBURN, England, January 27, 2014 /PRNewswire/ –

Totally Wicked Ltd, one of the country’s leading electronic cigarette manufacturers,
has today welcomed government plans to outlaw the sale of electronic cigarettes to those
under the age of 18 in England.

Fraser Cropper, Managing Director of Totally Wicked, said:

“We welcome the news that the Government wishes to ban the sale of electronic
cigarettes to those under the age of 18. As a company we have voluntarily been enforcing
such an age restriction since we were formed six years ago. This is clear from our
packaging, signage in our shops, on our website, and our advertising material. Electronic
cigarettes are an adult product that should be offered for sale to existing and former
smokers only.

“This ban only applies in England, so we expect policy makers in Scotland, Wales, and
Northern Ireland to follow the lead taken by the Department of Health and introduce their
own restrictions on sales to those under the age of 18. Furthermore, we urge the UK
Government to go further and to seek to have Article 18 of the Tobacco Products Directive
amended so that it can include an EU-wide ban on the sale of electronic cigarettes to
those under the age of 18.

“As a business, we hope, now that electronic cigarettes will be seen in law as the
adult product they have always been, that a more measured debate can now take place about
how they should be regulated. We look forward to working with policy makers in England and
elsewhere on the implementation of this ban and to ensure that it is properly policed and
rigorously enforced.”

Notes to Editor

For further information about Totally Wicked Ltd:


        For further information please contact

        Fraser Cropper, Managing Director at Totally Wicked
        E: fraser@totallywicked-eliquid.co.uk
        T: +44(0)1254-297-092

SOURCE Totally Wicked Ltd

Source: PR Newswire

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