Blue Marble Brewing to Launch Organic Beer Brand

Golden West Brewing Company has announced that its new division, Blue Marble Brewing will launch an organic beer brand in March 2008.

The company has said that the first brand to be released will be Blue Marble Organic Pilsner, which is a light bodied, all malt, pilsner style beer with a crisp European hop finish. The new brand is expected to complement Golden West’s Butte Creek brand of ales and lagers. The Butte Creek brands appeal to purist, craft beer drinkers, while Blue Marble Brewing has been designed to appeal to a broader audience of the fast-growing beer connoisseur marketplace.

Mark Simpson, president of Golden West, said: “We are in negotiations with a key US retailer to create a nationwide platform for the selling and marketing of this exciting new brand. We have started full scale production at our Chico, California brewery and are working with an east coast brewing partner to maximize product quality freshness on both coasts.”