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Blue Horizon Organic's First-to-Market Organic Spring Rolls to Be Featured at Whole Foods Market(R)

Posted on: Monday, 11 February 2008, 09:00 CST

Blue Horizon Organic announced today that through initial distribution with United Natural Foods, Inc., its first-to-market, branded organic spring rolls have found a prominent home on the freezer shelves of Whole Foods Market stores nationwide.

"Just like Whole Foods Market, Blue Horizon Organic recognizes the relationship between the earth and its people; we have a responsibility to our planet through the choices we make, including the food we eat and how we shop," Blue Horizon Chief Operating Officer Jaap Langenberg said. "We're delighted to be included in Whole Foods Market stores."

Blue Horizon Organic spring rolls are made with organic wrappers, spices, and vegetables, plus two of the varieties include its antibiotic-free, farm-raised shrimp. Varieties include Chinese-style Shrimp, Thai-style Shrimp, and two certified organic vegetarian options, Indian-style Vegetable and Thai-style Vegetable. Eight spring rolls come in each six-ounce box, sold at a suggested retail price of $4.99. All are MSG-free.

Blue Horizon Organic works under the premise that every consumer has the right to clean, safe, responsibly sourced seafood. The company only partners with third-party certified farms and wild fisheries which strictly comply with environmental and conservation policies. Strict controls on aquaculture provide a model that includes using no growth hormones, antibiotics, tripolyphosphates, preservatives or artificial colorings, and factors in water quality, less density of populations, and organic feed.

Blue Horizon was founded in 2005 to help protect the health and supply of aquatic ecosystems. Learn more at www.bluehorizonseafood.com.

Source: Business Wire

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