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Clarity Systems' Airline Vertical Market Takes Off

Posted on: Wednesday, 5 March 2008, 09:00 CST

TORONTO, March 5 /PRNewswire/ -- Clarity Systems, a leader in corporate performance management (CPM) solutions, announced today that its airline industry performance management focus has recently secured five leading airlines as customers. JetBlue Airways, Eos Airlines, British Airways and other regional and international airlines selected Clarity 6 and Clarity Financial Statement Reporting (FSR) as their unified solution for corporate budgeting, forecasting and regulatory reporting.

The airline industry faces serious performance management challenges. In an economic environment of increased competition, fluctuating fuel costs and continuous expansion, budgeting, planning and forecasting are crucial to the profitable management of an airline. Managing an airline's performance using spreadsheets is too cumbersome and slow to facilitate the rapid decision making needed in today's dynamic airline market. This prompted each airline to select the most sophisticated CPM software on the market - Clarity 6.

"Clarity 6 lets managers view and analyze their past performance so they can make more confident forecasts," said Joseph Gigliotti, supervisor of systems and strategy, JetBlue Airways. "There are capacity restrictions in many airports, and routes have to be negotiated and published in advance. With Clarity 6, we can forecast the number of flights per day and determine the fuel and baggage capacity requirements that are most appropriate for each flight. This enhanced visibility allows us to drive our costs savings and performance improvements which keep us competitive."

These airlines selected the unified Clarity 6 solution to manage a wide range of resources resulting in more efficient analysis and decision making with less data entry. Block hours, assigned seat miles, capacity and turn-around time and fuel hedging are planned in advance as an integral part of the airline's growth process. With Clarity 6, JetBlue Airways will automate their existing manual process to track crucial financial data while reducing entry errors. Eos Airlines, operating on a Microsoft platform, was impressed by how Clarity 6 integrated with their existing architecture and how easily they could continue to leverage their existing Microsoft spreadsheet models. Platform compatibility also enabled the airlines to simplify the consolidation of data from multiple sources. British Airways, JetBlue Airways and others are using Clarity FSR to automate the creation of their external financial reports.

"Profitability has been a challenge for the airline industry for a long time now. Rising fuel prices, higher labor costs and the need for more security have impacted the bottom lines of all airlines," says Paul Hill, COO, Clarity Systems. "But Corporate Performance Management software like Clarity 6 can be used to distribute timely, strategic information across the business resulting in better decisions, ultimately leading to greater profitability."

Clarity 6 is a unified and open software application that offers the flexibility, security, and control needed to make more informed business decisions. Airline budgeting, forecasting, and planning exist in a single, web-based and Excel-like software solution that utilizes an airline's existing databases and financial models. With Clarity 6, airlines can better understand their budgeted and forecasted costs and make more confident decisions.

"Airlines operate in a very fast paced environment so they are under lots of pressure to plan effectively and react quickly," says Hill. "Careful organization is required to ensure timely and efficient flight operations. Clarity 6 allows airlines to quickly revise budgets and forecasts in real-time and to monitor their overall financial situation, ultimately resulting in better decision-making."

About Clarity Systems

Clarity Systems delivers superior Corporate Performance Management software solutions for financial budgeting, planning, forecasting, consolidation, analytics and financial statement reporting to a large, global client base. With a rich feature set, Clarity 6 and Clarity FSR are unified applications that offer the flexibility, security, and control needed to make more informed business decisions while meeting compliance requirements. Named as one of Profit's 100 fastest growing companies and a Branham 300 top 100 IT company, Clarity Systems continues to lead the industry as the independent CPM specialist. For more information, please visit our website at http://www.claritysystems.com/ or call us at 1-877-410-5070.

Clarity Systems Limited

CONTACT: Joanna Bonos, Media Relations, Clarity Systems Limited, (416)250-5500 ext. 417, Toll free: 1-877-410-5070 ext. 417, pr@claritysystems.com

Source: PRNewswire

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