TAM and LAN Announce Frequent Flyer Partnership
Posted on: Friday, 9 May 2008, 09:00 CDT
Brazilian airline TAM and Chile-based airline LAN have initiated a partnership that allows customers to accumulate and redeem points for the TAM Fidelidade Program and obtain the same benefit for LANPASS in domestic and international flights operated by the two airlines.
With this frequent flyer partnership, TAM passengers can use points accumulated through the TAM Fidelidade Program to travel on any domestic or international flight operated by the LAN Alliance. In the same manner, LANPASS participants can avail themselves of this benefit on all domestic and international TAM flights.
TAM and LAN have had a codeshare agreement since 2007. This agreement allows passengers to travel to a variety of destinations in South America with one single ticket from start to finish, checking baggage through to the final destination.
Paulo Castello Branco, vice president for planning and alliances at TAM, said: The integration of the TAM Fidelidade Program and LANPASS is sure to stimulate passenger traffic on the continent even more. This partnership will bring immediate benefits to passengers, who will now have all the advantages offered by TAM and LAN via their frequent flyer programs."
Source: Datamonitor
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