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My Easy Finances Retains TransMedia Group to Publicize the Launch of My Retirement Planner

June 16, 2008

BOCA RATON, Fla., June 16 /PRNewswire/ — My Easy Finances has retained TransMedia Group to publicize the launch of My Retirement Planner, an easy-to-use software program for retirement planning. My Retirement Planner was designed to help people create a number of retirement scenarios while allowing users to clearly see where they stand with their retirement strategy.

“This is the perfect time to introduce a product like My Retirement Planner. With the “r” word looming over the economy, families across the country are reevaluating their finances and wondering if they really have enough to retire,” said Tom Madden, Founder and CEO of TransMedia Group.

While it’s common to discuss numbers and read spreadsheets, My Retirement Planner(TM) offers a unique approach to setting retirement goals and developing strategies.

“The idea for this program stemmed from my personal experiences in planning for retirement. I knew there had to be an easier way to work with the numbers,” said Lana Moroz, Co-Founder of My Easy Finances. “Through interactive graphics with numerous variables, My Retirement Planner(TM) allows users to evaluate the best approaches with instant changes in projections while exploring different options.”

About My Easy Finances

My Easy Finances(TM) (http://www.myeasyfinances.com/), founded in 2007, designs user-friendly software programs that take the guessing out of financial planning strategies. Whether you are planning for retirement or your child’s college education, the numerous variables and saving strategies can be overwhelming.

About TransMedia Group

TransMedia Group (http://www.transmediagroup.com/), based in Boca Raton, is one of Florida’s largest independent PR firms serving clients worldwide since 1981. The firm also has offices in New York and London.

   Kelli Bloechinger   561-750-9800 X 226   kelli@transmediagroup.com  

TransMedia Group

CONTACT: Kelli Bloechinger, TransMedia Group, +1-561-750-9800 X226,kelli@transmediagroup.com

Web site: http://www.transmediagroup.com/http://www.myeasyfinances.com/

Company News On-Call: http://www.prnewswire.com/comp/133897.html




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