June 26, 2008
American Airlines ‘Miles for the Cure’ Campaign Raises More Than $600,000 for Susan G. Komen for the Cure(R)
DALLAS, June 26 /PRNewswire/ -- Susan G. Komen for the Cure(R), the world's largest breast cancer organization, has received more than $600,000 in donations from American Airlines' "Miles for the Cure" campaign. Through "Miles for the Cure," a special fundraising campaign created by American Airlines, members of its AAdvantage(R) Travel Awards program earned five miles for each dollar contributed to Susan G. Komen for the Cure with a minimum $25 donation.
More than 6,500 AAdvantage members participated in the campaign, which ran April 16 through May 31. Donations were made online by visiting http://www.aa.com/komen.
"The campaign's results speak volumes about the generosity and caring of American's AAdvantage members and their willingness to help Susan G. Komen for the Cure make a difference in the lives of so many people," said Katrina McGhee, vice president of marketing, Susan G. Komen for the Cure. "A woman dies from breast cancer every 75 seconds worldwide. We could not fulfill our promise to end breast cancer forever without the help of dedicated corporate partners like American Airlines that help us spread our message globally and fund vital research to help fight this disease."
Based on the tremendous success of the program, American Airlines announced that it will continue "Miles for the Cure" until $1 million is raised for Susan G. Komen for the Cure.
"Sincere thanks to our AAdvantage members, who have given so generously to this campaign in the fight against breast cancer," said Roger Frizzell, American's Vice President-Corporate Communications and Advertising. "American Airlines has long been a strong supporter of Susan G. Komen for the Cure and we are honored to continue to be a part of their efforts to save lives and find the cure for breast cancer."
American Airlines has supported Susan G. Komen for the Cure for more than 20 years as a national sponsor of the Susan G. Komen Race for the Cure(R) Series, as well as being the official carrier for Race for the Cure events. This fall will mark the 14th year that American has hosted the American Airlines Annual Golf and Tennis weekend fundraiser to benefit Komen for the Cure. In addition, hundreds of American employees, their friends and families participate in Susan G. Komen Race for the Cure events across the nation.
About American Airlines
American Airlines is the world's largest airline. American, American Eagle and the AmericanConnection(R) airlines serve 250 cities in over 40 countries with more than 4,000 daily flights. The combined network fleet numbers more than 1,000 aircraft. American's award-winning Web site, AA.com, provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the oneworld(R) Alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members serve nearly 700 destinations in over 140 countries and territories. American Airlines, Inc. and American Eagle Airlines, Inc. are subsidiaries of AMR Corporation. AmericanAirlines, American Eagle, the AmericanConnection(R) airlines, AA.com, We know why you fly and AAdvantage are registered trademarks of American Airlines, Inc.
About Susan G. Komen for the Cure(R)
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure(R) and launched the global breast cancer movement. Today, Komen for the Cure is the world's largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure, we have invested more than $1 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit http://www.komen.org or call 1-877 GO KOMEN.
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20070122/NYM084LOGOAP Archive: http://photoarchive.ap.org/PRN Photo Desk, [email protected]
Susan G. Komen for the Cure
Web site: http://www.komen.org/http://www.aa.com/komen