Lifeway Foods to Begin Franchise Program for Starfruit Cafe
Posted on: Tuesday, 8 July 2008, 09:00 CDT
Lifeway Foods, a manufacturer of kefir and a provider of other natural and organic dairy products, has announced that it is franchising its Starfruit kefir boutique cafe.
According to the company, the new retail concept debuted in April 2008 in Chicago and serves as a prototype for its national franchise program. The shop offers several flavors of frozen kefir with over 20 toppings as well as customized kefir parfaits, and smoothie-style kefir drinks.
Julie Smolyansky, president and CEO of Lifeway Foods, said: "Since announcing the initial opening of Starfruit, we have been bombarded with requests for franchise opportunities from all over the country. Starfruit will capitalize on the renewed popularity of frozen yogurt shops while offering a healthier alternative with all the probiotic benefits of kefir and franchising the concept can help us grow the brand quickly."
Source: Datamonitor
Related Articles
- Lifeway Foods to Begin a Franchise Program for Its Starfruit, 'Kefir Boutique' Cafe
- Lifeway Foods Introduces Probiotic Kefir Wellness Snack Bars
- Lifeway Foods Announces the Introduction of the World's First Line of Probiotic Kefir Wellness Snack Bars
- Lifeway Kefir Gains New Distribution in Colorado With King Soopers
- Lifeway Foods Secures First Foodservice Distribution Contract, Expanding Market for Its Kefir Products
- Kefir May Help Protect Against Allergies
- Lifeway Foods Introduces Kefir to Military Commissaries
- Lifeway Foods to Distribute Kefir in Chicago-Land Wal-Mart Stores
- Lifeway Introduces New Pomegranate Kefir Flavor
User Comments (0)
RSS Feeds