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The Report ‘China Alcohol Market Report 2008′ Provides Statistics of the Sales Scope of Such Alcohol and Provides Predictions on Their Market Size From 2007 to 2011

July 12, 2008

Research and Markets (http://www.researchandmarkets.com/research/5c1e5b/china_alcohol_mark) has announced the addition of the “China Alcohol Market Report 2008″ report to their offering.

Imported alcohol consumption in China has entered the golden age, thanks to tariff adjustments and the increase of the country’s per capita income.

Alcohol import surged in 2004 and 2005 and remained at a high level during 2006 and 2007. China’s middle-class and white collar population is growing and will help boost the imported alcohol market of China.

Among the kinds of imported alcohol, the report mainly focuses on whisky, brandy, gin, vodka and rum. The report also provides statistics of the sales scope of such alcohol and provides predictions on their market size from 2007 to 2011.

The report uses data from the National Bureau of Statistics, China Customs and Beijing Compass-info Consulting and provides in-depth analysis and reliable research for companies and institutions that are interested in the market

Key Chapters Covered:

Chapter I Analysis Of The International Alcohol Market Development Situation In 2007

Section I Analysis Of The International Alcohol Market Development Trend In 2007

The World’s 3rd Largest Alcohol Group – United Spirits Settles Into China Officially

International Alcohol Producers Further Scramble For The Chinese Market

China Becomes The World’s Hottest Alcohol Market

Two Alcohol Magnates Scrabble For The Chinese Whiskey Market

Section II Analysis Of China’s Alcohol Market Development Trend In 2008-2010

Chapter II Analysis Of The Current Development Of China’s Alcohol Market In 2007

Section I Analysis Of The Development Course Of Imported Alcohol In China In 2007

I Analysis Of Imported Alcohol Culture Development In China

Ii Analysis Of Major Imported Alcohol Categories

Iii Analysis Of Imported Alcohol Brewage Technologies

Section Ii Imported Alcohol Consumption Surges In China In 2007

I Imported Alcohol Market Size In China In 2005-2007

II Imported Alcohol Channel Features

III Imported Alcohol Product Features

IV Imported Alcohol Price Features

V Imported Alcohol Consumption Features

Section III Analysis Of The Existing Problems Of China’s Imported Alcohol Market In 2007

Chapter III Analysis Of Imported Alcohol Sales Strategies In China In 2007

Section I Basic Models Of Sales Terminal In China’s Alcohol Market In 2007

I Basic Features Of Different Alcohol Terminals In China In 2007

II Distribution Pattern Of Different Alcohol Terminals In 2007

Section II Major Alcohol Sales Patterns In China In 2007 35

I Distribution

Ii Agency

III Direct Selling

Section Iii Analysis Of Major Channel Patterns Of Chinese Alcohol Enterprises In 2007

I Regional Distribution

Ii Exclusive Agency Of A Brand

Iii Specialized Operation

Section Iv Analysis Of Imported Alcohol Channel Strategies In China In 2007

I Strategies For Selecting Agents

Ii Localization Strategies For Channels

Iii Strategies For Uniting Different Brands

Section V Marketing Strategy Variation Of Imported Alcohol In China In 2007

I Propaganda Strategy

Ii Channel Strategy

Iii Combination Strategy Of Production Line

Iv Relationship Among Manufacturers

V Sinking Marketing Channels Of Alcohol

Vi Cooperation Pattern – Oem

Vii Experiencing Marketing Strategies

Chapter IV Whiskey

Section I Whiskey Introduction And Categories

I Definition Of Whiskey

II Whiskey Categories And Feature Analysis

Section Ii Analysis On China’s Whiskey Market In 2007

I China’s Whiskey Market Size

Ii Analysis On Production Technology Of Whiskey

Iii Analysis On Market Price Of Whiskey

Section Iii Analysis On China’s Whiskey Import In 2007

I General Analysis On China’s Whiskey Import In 2004-2007

Ii Import Sources Of Whiskey In 2005-2007

Section Iv Prediction On China’s Whiskey Market Size In 2008-2010

Chapter V Brandy

Section I Brandy Introduction And Categories

I Definition 69

Ii Categories

Section Ii Analysis On China’s Brandy Market In 2007

I Analysis On China’s Brandy Market Size In 2005-2007

Ii Analysis On Production Technologies Of Brandy

Iii Analysis On Market Price Of Brandy

Section Iii Analysis On China’s Brandy Import In 2007

I General Analysis On China’s Brandy Import In 2004-2007

Ii Import Sources Of Brandy In 2005-2007

Section Iv Prediction On China’s Brandy Market Size In 2008-2011

Chapter VI Gin

Section I Development Course And Category Analysis Of Gin

I Development Course

Ii Categories

Section Ii Analysis On Major Gin Categories

I Brewage Of Dutch Gin And Feature Analysis

Ii Production Technology Of English Gin And Feature Analysis Of Materials

Iii Analysis On The Function Of American Gin

Section Iii Analysis On China’s Gin Market Size In 2005-2007

Section Iv Analysis On China’s Gin Import In 2007

I General Analysis On China’s Gin Import In 2004-2007

I Analysis On China’s Import Sources Of Gin In 2005-2007

Section V Prediction On China’s Gin Market Size In 2008-2010

Chapter VII Vodka

Section I Analysis On Vodka Development In China In 2007

Section Ii Analysis On Vodka Brewage In 2007

Section Iii Category Analysis Of Vodka In 2007

I Russia Vodka

Ii Wodka

Section Iv Analysis On Vodka Drink And Service

Section V Analysis On Vodka Import And Export Of China In 2007

Chapter VIII Rum

Section I Rum Origins And Analysis

Section Ii Production Area And Features Of Rum

Section Iii Analysis On The International Rum Situation And China’s Rum Market Size In 2007

Section Iv Analysis On China’s Rum Import In 2007

I General Analysis On China’s Rum Import In 2007

Ii Analysis On China’s Import Sources Of Rum In 2007

Section V Prediction On China’s Rum Market Size In 2007-2010

Chapter IX Tequila

Section I Tequila Introduction And Categories

Section Ii Analysis On China’s Tequila Market Size In 2007

Section Iii Analysis On China’s Maguey Import In 2007

I General Analysis On China’s Maguey Import In 2007

Ii Analysis On China’s Import Sources Of Maguey In 2007

Section Iv Prediction On China’s Maguey Market Size In 2007-2010

Chapter X Liqueur

Section I Liqueur Introduction And Categories

Section Ii Analysis On China’s Liqueur Market Size In 2007

Section Iii Analysis On China’s Liqueur Import In 2007

I General Analysis On China’s Liqueur Import In 2007

Ii Analysis On China’s Import Sources Of Liqueur In 2007

Section Iv Prediction On China’s Liqueur Market Size In 2007-2010

Chapter XI Analysis On Market Competition Between Imported Alcohol And China-Made Alcohol In 2007

Section I Comparison And Analysis Of Imported Alcohol And Spirit

Section Ii Analysis On The Competition Pattern Of Major Alcohol Producers

Section Iii Analysis On The Influence Of Alcohol On China’s Liquor Market

Chapter XII Analysis On China’s Imported Alcohol Market Development Trend In 2008-2010

Section I Decreased Tariff’s Influence On Alcohol Price

Section Ii Localization Trend Of Alcohol

Section Iii Transform Of Alcohol Market In China

Chart Contents

For more information visit http://www.researchandmarkets.com/research/5c1e5b/china_alcohol_mark.




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