Asda Agrees to Raise First Milk Cheese Price By GBP300 Per Tonne
Posted on: Thursday, 24 July 2008, 09:00 CDT
First Milk, a UK-based dairy processor, has said that retailer Asda has agreed to increase the price it pays First Milk for cheese by GBP300 per tonne, effective August 1, 2008.
Jonathan Betts, Asda's general manager for dairy, said: "Asda has always been at the forefront of ensuring that dairy farmers receive a fair price. This GBP300 per tonne increase in the price we pay First Milk for cheese is aimed at reflecting farmers' increased costs, and we will work closely with First Milk to monitor the market over the coming months."
Jeff Halliwell, managing director of the First Milk Cheese Company, which supplies all of Asda's own label cheddar, said: "It was very important for Asda that this price increase is passed back directly to dairy farmers, and as a farmer-owned business we can deliver that. Asda has now set a benchmark on cheese price for others in the dairy sector to follow.
"We have been speaking with all our customers individually on the need to significantly increase the price they pay for raw milk and cheese to reflect farmers costs."
Source: Datamonitor
Related Articles
- IDFA Supports Obama Administration's Commitment to Encourage Schools to Provide More Low Fat Milk and Dairy Products in Schools
- Experts Answer the Pressing Questions on the South-East Asian Soya Milk & Non-Dairy Drinks Market
- Got Money for Milk? Despite Record-High Prices for Milk, Some Valley Dairy Farmers Still Are Struggling
- Over the Next Five Years Up to 2010, the Outlook for the Milk and Dairy Products Market Remains Positive Inside the UK
- Mixed Views on Asda Milk-Price Shakeup
- Don't Drop Milk and Dairy Products While Dieting
- Tesco Blow Halves Profits at Milk Firm Dairy Crest
- Liquid Milk Continues to Account for the Largest Share of Sales in the UK Milk and Dairy Market Although Prices Have Been Kept Down By Many Retailers As Part of Wider Low-Pricing Strategies
- Farmers Set to Quiz Asda Milk Buyer
 |
 |
User Comments (0)
RSS Feeds