July 28, 2008
3PAR Customers Eligible for PG&Amp;E Incentives
3PAR(R) (NYSE: PAR), the leading global provider of utility storage, announced today the 3PAR Virtual Technology Incentive Program (V-TIP). The first of its kind, this program combines the benefits of 3PAR Utility Storage with first-ever financial incentives offered by Pacific Gas and Electric Company (PG&E) for datacenter storage virtualization and thin provisioning projects.
"Storage virtualization and thin provisioning technologies help our customers realize significant capacity and cost savings while also addressing critical datacenter energy issues," explained Mark Bramfitt, principal program manager for PG&E. "By providing financial incentives, we hope to increase industry adoption of these smart and efficient new storage technologies."
"Lowering operational costs through storage virtualization is a key opportunity for our IT organization," said Jonathon Taylor, Systems Engineer at California State University, East Bay. "The incentives that PG&E provides for deploying 3PAR storage virtualization and Thin Provisioning offer a compelling enticement to accelerate our storage virtualization efforts."
The 3PAR InServ(R) Storage Server is a highly virtualized, next-generation storage array designed to optimize datacenter efficiency without sacrificing storage performance and agility. For example, built-in virtualization features reduce the number of disk drives required to do the same job as comparable storage arrays from traditional storage vendors.
Traditional storage arrays are built on architectures that are fifteen to twenty years old. These dated architectures cannot address today's increasingly demanding datacenter workloads without requiring larger numbers of disk drives than virtualized arrays. By comparison, next-generation 3PAR InServ arrays employ a hyper-efficient hardware architecture that distributes data and performance workloads across all internal resources to deliver efficiencies that traditional storage systems cannot match. As a result, customers who have replaced their traditional storage arrays with 3PAR Utility Storage have been able to significantly reduce their requirements for disk drives and related energy consumption. When combined with 3PAR Thin Provisioning, the 3PAR InServ's highly virtualized architecture has been proven to deliver even greater compound benefits to customers. Thin provisioning is a "green" software technology that 3PAR helped pioneer in order to dramatically improve the efficiency of typical storage arrays.
Wikibon Energy Lab -- a service provided by wikibon.org, an independent community of IT professionals -- validated 3PAR's energy savings with PG&E based on a review of actual 3PAR customer installations that included the use of 3PAR Thin Provisioning software. According to David Floyer, CTO of Wikibon Energy Lab, "3PAR Thin Provisioning has been shown to dramatically increase utilization rates on InServ disk drives -- and reduce energy consumption by up to 75% relative to traditional modular and monolithic arrays." This enhanced efficiency permits 3PAR customers to use less physical disk space and fewer disk drives for a reduced datacenter footprint and substantial energy savings.
The financial incentives offered to 3PAR customers by PG&E further reward 3PAR customers for deploying energy-smart storage. PG&E rebates are based on the amount of energy savings achieved by datacenters through storage virtualization and the use of 3PAR Thin Provisioning and other thin technologies from 3PAR. To qualify for these financial incentives, Northern and Central California PG&E customers must apply for and be accepted into the rebate program prior to deploying a new 3PAR-based storage implementation.
Financial incentives from PG&E are just a part of the energy and environmental benefits from 3PAR Utility Storage. According to a Wikibon Energy Lab case study, customers replacing older storage technologies with next-generation 3PAR InServ arrays have saved as much as 90%* on annual energy costs related to powering and cooling their storage systems.
"PG&E has recognized that the energy savings made possible through storage virtualization and thin provisioning are an innovative solution to high energy usage in California," said David Scott, President and CEO for 3PAR. "3PAR Utility Storage is a perfect match for this program, which rewards customers for adopting smart and efficient technologies with benefits that go far beyond just energy savings."
For more information on 3PAR V-TIP, please visit www.3PAR.com. Additional details may be found at PG&E's website www.pge.com/hightech. To learn more about 3PAR Thin Provisioning and how it works, visit http://3par.com/products/thinprovisioning.php.
3PAR(R) (NYSE: PAR) is the leading global provider of utility storage, a category of highly virtualized, tightly-clustered, and dynamically-tiered storage arrays built for utility computing. Organizations use utility computing to build cost-effective virtualized IT infrastructures for flexible workload consolidation. 3PAR Utility Storage gives customers an alternative to traditional arrays by delivering resilient infrastructure with increased agility at a lower total cost to meet their rapidly changing business needs. As a pioneer of thin provisioning -- a green technology developed to address storage underutilization and inefficiencies -- 3PAR offers products designed to minimize power consumption and promote environmental responsibility. With 3PAR, customers have reduced the costs of allocated storage capacity, administration, and SAN infrastructure while increasing adaptability and resiliency. 3PAR Utility Storage is built to meet the demands of open systems consolidation, integrated data lifecycle management, and performance-intensive applications. For more information, visit the 3PAR Website at: www.3PAR.com.
About Green Storage from 3PAR
Since 2007, 3PAR's green storage program, which includes our Carbon Neutral Storage Initiative, has provided 3PAR customers with added incentive to deploy capacity- and energy-efficient utility storage arrays featuring 3PAR Thin Provisioning. The 3PAR Carbon Neutral Storage Initiative is part of our ongoing commitment to green technology, and is aimed at continuing the reduction of energy consumption and the environmental impact of storage in the datacenter. By purchasing carbon offsets through TerraPass, 3PAR is able to deliver carbon neutral storage to all 3PAR Thin Provisioning customers. Earlier this year, 3PAR announced the 2008 Carbon Neutral Storage Initiative and published the results from our 2007 program, which funded the purchase of carbon credits to offset each terabyte of 3PAR Thin Provisioning capacity deployed last year. 3PAR estimates that, in 2007 alone, these offsets combined with the inherent energy efficiency of 3PAR Utility Storage with 3PAR Thin Provisioning amounted to carbon emission reduction equivalent to removing 2,300 cars from the road for the entire year.
*As cited in "Wikibon Energy Lab validates 3PAR for PG&E qualification" (http://wikibon.org/Case_Study: _Evaluating_the_virtualization_and_thin_provisioning_benefits_achieved_by_3PAR_customers)
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