August 8, 2008

Commercial Fluid Power, a Hybrid Metal Service Center and Fabricator, to Implement Verticent ERP

Verticent, Inc., a vertically centric developer of enterprise software solutions for metal service centers and metal fabricators, announced today that Commercial Fluid Power will implement the Verticent ERP solution at each of its six plants.

Commercial Fluid Power, with headquarters in Dover, OH is a leading steel tubing service center and steel machining company concentrating on the fluid power industry. Rich Finnicum, CFO, commented, "We have two unique sides to our business. First, we are a metal service center, so this distribution oriented business requires us to maintain detailed raw material attributes for each tag in inventory. Second, our machining business requires us to capture and manage detailed job costing for each tube or bar that we process; this can include numerous inside and outside operations as we add value to the product. Our current solution only partially met the needs of our machining business, so our goal was to implement one solution to bring all departments, product lines, locations and companies together under one integrated metals industry solution."

Mr. Finnicum added, "We were impressed with the manner in which the Verticent solution was able to address our critical business goals for both the machining business and metal service center. That fact, coupled with a strong implementation approach, gave us the confidence that Verticent was the right business partner for Commercial Fluid Power."

Scott Cranford, Director of Sales at Verticent, stated, "Here at Verticent, long ago we established a strong track record in metal service centers and specifically in those service centers who continue to offer more and more value added services. Adding Commercial Fluid Power to our customer family is a natural as they join a large group of 'hybrid' service centers and steel manufacturers and very likely will have a significant role within the Metals Special Interest Group (MSIG) here at Verticent."

About Commercial Fluid Power:

Commercial Fluid Power is a leading fluid power manufacturing and distribution company. For more information contact Rich Finnicum at (330) 491-0167 or visit

About Verticent:

Verticent, a wholly owned subsidiary of ASA International, Ltd. (a private holding company), provides integrated enterprise resource planning, customer relationship management, e-business and business intelligence software. For more information contact Verticent at (813) 226-2600 or visit