August 20, 2008
Condiments in the United States 2008 Surveys Attitudes Of Condiment Users Regarding Shopping Habits
Research and Markets (http://www.researchandmarkets.com/research/60bc52/condiments_in_the) has announced the addition of the "Condiments in the United States 2008" report to their offering.
This report explores the condiment market - going beyond discussion of market trends, segment performance and brand sales to include insight on how this mature market can expand its reach beyond its self-defined limitations.
You will find thoughtful discussion in topics that include:
-- How the category's relatively flat performance may be the market's fate for having a well-established class of products and what manufacturers can do to encourage growth
-- The challenges imposed by competition within the category as consumers interchange condiments, and the challenge of lower condiment use due to the presence of convenient marinades and sauces or pre-marinated meats
-- The impact of foodservice, particularly QSRs, which dull consumers' appetite for condiments at home
-- How the trend towards premium-ization provides support for the category, offsetting declines in standard condiments
-- The impact of condiment's limited scope of use and how lackluster new product development effects consumer interest in the category
-- Innovation and innovators in the category using health/wellness to drive more natural formulations, premium options, and packaging convenience
-- Why and how marketers are spending money to highlight points of differentiation and promote versatility
-- What consumers are looking for in condiments - including packaging, health claims and flavors
-- Whether consumers are open to trying new condiments
-- Attitudes of condiment users regarding shopping habits, nutrition and retail destination choices
-- Comprehensive discussion on ethnic and racial variances that affect condiment usage and attitudes/opinions
Key Topics Covered:
Scope and Themes
Market Size and Forecast
Segment Performance -- Pickles, Olives and Relish
Segment Performance -- Ethnic Sauces
Segment Performance -- Mustard and Ketchup
Segment Performance -- Sauces for Meat
Segment Performance -- Other Sauces
Retail Channels -- Supermarkets
Brand Share -- Pickles, Olives and Relish
Brand Share -- Ethnic Sauces
Brand Share -- Mustard and Ketchup
Brand Share -- Sauces for Meat
Brand Share -- Other Sauces
Frequency of Use
What are Consumers Looking for in Condiments?
Shopping and Usage Attitudes
Nutrition and Health Attitudes
Retail Choices for Condiments Purchase
Race and Ethnicity
-- HJ Heinz Company
-- Kraft Foods Inc. (U.S.A.)
-- Wal-Mart Stores (USA)
-- Greenfield Online
-- Altria Group, Inc.
-- ConAgra Foods, Inc
-- PepsiCo Inc
-- Pinnacle Foods Group Inc.
-- Reckitt Benckiser USA
-- Taco Bell Corp.
-- Kikkoman Corporation
-- Frito-Lay, Inc
-- Del Monte Foods
-- U.S. Department of Agriculture
-- Target Corporation
-- Lea & Perrins
-- Frontera Foods Inc
-- Campbell Soup Company
-- B&G Foods Inc.
-- Costco Wholesale Corporation
-- Kmart Corporation
-- SAM's Club
-- Food and Drug Administration
-- U.S. Bureau of Labor Statistics
-- McDonald's U.S.A.
-- The Quiznos Master LLC
-- Burger King Corporation
-- Safeway Inc
-- U.S. Bureau of the Census
-- University of Michigan, The
-- McNeil Consumer Nutritionals UK Ltd
-- Williams-Sonoma, Inc
-- General Mills Inc
-- Clorox Company, The
-- McCormick & Company, Inc.
-- McIlhenny Company
-- Supervalu Inc
-- Goya Foods, Inc.
-- Organic Trade Association
-- Food Marketing Institute
-- California League of Food Processors
-- Private Label Manufacturers Association (PLMA)
-- Grocery Manufacturers Association (GMA)
-- National Food Processors Association (NFPA)
-- International Hydrolyzed Protein Council (IHPC)
-- National Seasoning Manufacturers Association (NSMA)
-- National Barbecue Association (NBBQA)
For more information visit http://www.researchandmarkets.com/research/60bc52/condiments_in_the.