US Airways Selects GuestLogix Mobile Virtual Store Solution

GuestLogix, a provider of on-board retail technology and solutions to the airline industry, has announced that US Airways has selected its mobile virtual store solution, comprising proprietary handheld devices and integrated software services, to grow a la carte sales on-board its domestic and international flights.

According to the company, the GuestLogix solution will facilitate cash, credit and debit card sales for US Airways In-Flight Cafe and A la Carte beverage menu. US Airways aims to have the GuestLogix solution fully deployed across its entire mainline fleet by first quarter of next year. The agreement adds potentially 58 million passenger trips annually to the GuestLogix network.

US Airways aims to have the GuestLogix solution fully deployed across its entire mainline fleet by first quarter of 2009.

The GuestLogix devices will allow US Airways flight attendants to record cash and complimentary items, print receipts and automate inventory tracking.

Tom Douramakos, president and CEO of GuestLogix, said: “We look forward to working with US Airways to provide convenience to not only its passengers but its flight attendants as well. Our platform is designed to help operators innovate their on-board retail programs, differentiate their offerings, and securely transact virtually any payment option in-flight.”