September 22, 2008

ConsumerPowerline Becomes ‘CPower’

NEW YORK, Sept. 22 /PRNewswire/ -- ConsumerPowerline, a leading energy management firm, today officially rebranded the company as "CPower," accelerating its continued direction in delivering targeted energy management services and solutions that enable companies to monetize their energy assets through strategic reduction initiatives. CPower also unveiled a new corporate identity, "powered" at The website includes resources for energy end-users, partners, and utilities and regional transmission organizations to participate in energy management programs with CPower.

"CPower focuses entirely on the development of efficient, effective and profitable energy reduction solutions while driving long-term sustainability. We are proud to work intimately with our clients and business partners to help energy end-users accelerate their efforts toward energy management and efficiency in ways that support both their near-term bottom-line and their long-term business success," said Gary Fromer, CEO of CPower.

CPower Client Momentum

CPower's client-focused approach to energy reduction has shown great success, with the company's client base growing to 1,500 sites throughout North America, the introduction of new demand response programs in Texas, California, New England, New York and Ontario in 2008, and the company's revenue base more than doubling in size in less than one year. New clients from a wide variety of industrial, commercial, retail and institutional businesses include Long Trail Brewing Co., Marcal Manufacturing, National Envelope, Passaic Rubber, Ramapo College, Ronald Mark Associates, Sears Holdings, Vitamin Shoppe and Western Container.

CPower Partner Program

CPower has expanded its existing partner program, enabling the company to grow its current channel base of over 50 business partners across North America, to additional energy services companies. CPower's business partners broaden the portfolio of products and services they offer to their customers with CPower's energy management offerings. The company's partner relationships include referral partners, who are able to align their customers and prospects with demand response revenue, and turnkey sales partners, whose services are integrated with CPower's core demand response offerings.

"Our new brand is a symbol of the new opportunities available for partners that may not currently have demand response and other energy reduction asset capabilities, but want to bring these cash flows to their clients," continued Fromer. "We are excited to work with the industry's best, to help them and their customers capitalize on CPower's targeted energy management solutions."

Businesses interested in participating in CPower's Partner Program can visit the new website at or call 212-796-7100.

About CPower

CPower delivers targeted energy management services and solutions that enable companies to optimize their facilities and operations through strategic energy reduction initiatives, and earn market payments for those reductions. Through its advocacy for energy users, and partnerships with utilities and grid operators, CPower works to design and manage programs that maximize the rewards for energy reductions and provide reliable relief to grid operators. CPower works with clients across North America, including in the major energy markets of New England, New York, the Mid-Atlantic region, Texas, California and Ontario. The company's clients range from medium to large energy users, and span the industrial, commercial, retail and institutional markets, including Praxair, Stanley Tools, CB Richard Ellis, Cushman Wakefield, Sears Holding Corporation , NYU Langone Medical Center, and the Massachusetts State Division of Capital Asset Management.

   PR Contact:   Nina Velasquez   Kwittken & Company   646-747-7161   [email protected]  


CONTACT: Nina Velasquez, Kwittken & Company, +1-646-747-7161,[email protected]

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