October 7, 2008

Pelephone Communications Deploys Alcatel-Lucent 5920 MCM Platform

Israel-based Pelephone Communications has completed the deployment of the Alcatel-Lucent 5920 Multimedia Content Manager, the platform that will support the company's next generation multimedia service delivery.

According to Alcatel-Lucent, the operator will benefit from one single system, managing content services for the existing CDMA/EV-DO network. The system is expected to integrate all of the operator's content services, including marketing, merchandising, delivery and streaming of video, music and other multimedia content.

Alcatel-Lucent delivered its 5920 Multimedia Content Manager (MCM) as a turnkey project, leading all phases including project management, software and application integration, installation, testing and commissioning, and maintenance.

Guy Bauman, vice president content and product of Pelephone, said: "Pelephone is a pioneer in mobile communications in Israel, always looking for the most innovative solutions enabling rapid and efficient delivery of new services to our demanding customers. Our approach is to proactively support end users, making 'Content Worlds' more accessible by offering personalized and affordable services."