• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Examine the Polish Food and Drink Industry With This Q4 2008 Report

Posted on: Tuesday, 21 October 2008, 12:00 CDT

Research and Markets (http://www.researchandmarkets.com/research/7179a4/poland_food_and_dr) has announced the addition of the "Poland Food and Drink Report Q4 2008" report to their offering.

BMI's Poland Food Drink Report provides independent forecasts and competitive intelligence on Poland's food and drink industry.

In recent months, local press reports revealed that Polish food retailers are struggling to find employees and are currently facing a shortage of around 10,000 workers. The situation, arising from the fact that European Union (EU) membership has allowed Polish workers to seek employment abroad, has resulted in a drive to attract foreign staff, with Ukraine being the most likely target country. Nevertheless, domestic food and beverage consumption growth is expected to remain strong as a tightening labour market, higher wage growth and higher per capita wealth spurs household buying.

In fact, in BMI's Business Environment Ranking for Q408, Poland is found in joint fourth place, alongside the much larger market of Russia, having risen from sixth place in the previous quarter. Key attractions of the Polish food and drinks market include the strong export segment, supported by a large agricultural sector, and strong forecast growth of its food and beverages consumption. Poland is also judged as having an attractive business environment, although recent reports by mass grocery retail (MGR) players that have attempted to expand in Poland suggest that bureaucratic, logistical and other difficulties continue to represent barriers to entry, with German Tengelmann actually deciding to leave the country.

Nevertheless, in June 2008, German retailer Rewe Group announced major expansion plans for the Polish market, with the aim of doubling the number of its Billa supermarkets and also increasing the number of its Selgros cash & carry stores. Additionally, the company is set to launch an environmental programme (Eko-Billa) in a bid to address consumers' environmental concerns. Other MGR players are aiming to capitalise on this shift in consumer preferences, with German Metro Group announcing an introduction of an organic food range to its Makro Cash & Carry and Real chains in Poland, in collaboration with domestic organic food producer Ekomazovia.

Generally speaking, opportunities in both food and drink markets continue to attract much foreign interest. In August 2008, leading French malt producer Malteurop revealed that it is set to build three new factories in Europe, one of which will be located in Poland. The development is part of Malteurop's recent acquisition of leading US-based ADM Malting malt producer, which has propelled the French company into the top spot as the leading global malt supplier. The decision to locate some of its production in Poland is in part due to low production and labour costs in the country. Similarly, ingredients group Danisco recently completed a major expansion of a kefir culture plant in Poland, in response to rising demand for the fermented product as a functional ingredient across the whole of Europe. Finally, French dairy conglomerate Lactalis moved to acquire Polish yoghurt producer Obory, thus capitalising on the performance of the well-known Obory brand. Lactalis also recently purchased Romanian dairy company LaDorna, indicating its continued interest in the emerging markets of Central and Eastern Europe (CEE).

Key Topics Covered:

Executive Summary

Business Environment

Central and Eastern Europe Food & Drink Business Environment Ratings

Poland's Food & Drink Business Environment Rating

Global Food & Drink Business Environment Ratings

SWOT Analysis

Food And Drink

Poland Food And Drink Industry SWOT

Mass Grocery Retail

Poland Mass Grocery Retail Industry SWOT

Macroeconomic Outlook

Food

Industry Forecast Scenario

Food Consumption

Confectionery

Canned Food

Trade

Industry Developments

Market Overview

Food Consumption

Food Production

Confectionery

Canned Food

Trade

Agriculture

Meat Processing Industry

Dairy Industry

Drink

Industry Forecast Scenario

Alcoholic Drinks

Hot Drinks

Soft Drinks

Industry Developments

Market Overview

Alcoholic Drinks

Beer

Wine

Spirits

Hot Drinks

Soft Drinks

Agriculture At A Glance

Agricultural Commodity Price

Retail

Industry Forecast Scenario

Industry Developments

Market Overview

Main MGR Players

Competitive Landscape

Key Players

Food And Drink

Mass Grocery Retail

Company Analysis

Mass Grocery Retail

Metro Polska

Biedronka (Jeronimo Martins)

Food

Nestle Polska

Drink

Central European Distribution Corporation (CEDC)

Carlsberg Polska

Hoop

Deep US Recession Scenario

Global Scenario

CEE Food & Drink Scenario

Appendix

Companies Mentioned:

Metro Polska

Biedronka (Jeronimo Martins)

Nestle Polska

Central European Distribution Corporation (CEDC)

Carlsberg Polska

Hoop

For more information visit http://www.researchandmarkets.com/research/7179a4/poland_food_and_dr

Source: Business Wire

More News in this Category