November 12, 2008

GordonsJewelers.Com Honors Quinceaneras With Lasting Gifts of Fine Jewelry

IRVING, Texas, Nov. 12 /PRNewswire/ -- In Hispanic communities, the Quince Anos celebrates a young lady's fifteenth birthday, signifying her passage from childhood to adulthood. Such an important occasion deserves a lasting gift that she'll always remember. Gordon's Jewelers, one of America's most trusted names in fine jewelry, offers an extensive selection of gold and sterling silver jewelry to celebrate this special event.

"Jewelry is the traditional gift for the Quinceanera," said Steve Larkin, Executive Vice President and Chief Marketing and eCommerce Officer at Zale Corporation, Gordon's Jewelers parent company. "Gordon's Jewelers has the perfect gifts that she'll treasure for the rest of her life."

The traditional gifts given for Quince Anos each have a special meaning.

Rings or bracelets are given to symbolize the never-ending circle of life and the never-ending cycle of womanhood. Gordon's offers dozens of rings and bracelets, many adorned with the girl's birthstone, such as a sterling silver bracelet inset with diamonds.

Earrings are given to remind the Quinceanera to keep her ears in tune to the word of God and the world around her. Gordon's gold circle drop earrings with diamond accents or graduated Journey opal drop earrings represent how love grows stronger over time.

A pendant or rosary may be given to the Quinceanera as a symbol of her faith. Gordon's guardian angel cameo pendant on a gold chain is engraved with the words "Watch over and guide me." Gordon's gold rosary necklace mixes white and yellow gold in a diamond cut finish.

"Fine jewelry makes every young woman feel special and grown-up," added Larkin. "So to receive a piece of jewelry on her fifteenth birthday is one of the most beloved moments for a Quinceanera."

The Quinceanera Collection is available at Spanish-speaking customer service representatives are available 24 hours a day, 7 days a week at 1-888-467-3661.

About is a brand extension of Gordon's Jewelers and is operated by the Zale Corporation through its ZLCDirect organization. Zale Corporation, a leading specialty retailer of fine jewelry operating approximately 2,135 retail locations throughout the United States, Canada and Puerto Rico. Zale Corporation's brands include Zales Jewelers, Zales Outlet, Gordon's Jewelers, Peoples Jewellers, Mappins Jewellers and Piercing Pagoda. Additional information on Zale Corporation and its brands is available at

CONTACT: Clay Doherty, +1-415-227-1150, ext. 113,[email protected], for

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