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Titan Worldwide Shores Up Philadelphia and Southern New Jersey Market with Port Authority Transit Corporation Win

December 1, 2008

Out-of-Home Media Leader Now Reaches 20 Million More Philadelphia and New Jersey Commuters Each Year

NEW YORK, Dec. 1 /PRNewswire/ — Titan Worldwide has signed an exclusive contract to manage the out-of-home advertising assets of the Delaware River Port Authority’s subsidiary, the Port Authority Transit Corporation (PATCO), which operates rail service between Southern New Jersey and Philadelphia.

PATCO has 13 stations within the Greater Philadelphia Designated Market Area (DMA) that service more than 38,000 weekday riders of its rail service. Titan already manages the out-of-home advertising program of the Southeastern Pennsylvania Transportation Authority (SEPTA) giving Titan dominance in the Greater Philadelphia Market.

The five-year contract, beginning November 1, 2008, was awarded through an RFP process. With this addition, Titan, the leader in Transit Advertising in the United States, will offer various media forms including alternative brand cars, seat-back displays, station dominations, platform posters, banners and trestles. Titan will offer advertisers interior and exterior train wraps and interior car cards — advertising formats that were previously not available on PATCO.

“This contract rounds out the Philadelphia and New Jersey markets for Titan and puts us in a very strong position within the fourth-largest DMA,” said Don Allman, President and CEO, Titan Worldwide. “Our continuous and rapid growth over the past few years illustrates the increasing demand for Transit Advertising and its importance in the overall advertising landscape.”

About Titan Worldwide

Titan Worldwide is a full service, global media company specializing in Out-of-Home advertising. It is the biggest Transit Advertising Company in the world.

Titan Worldwide provides sales, marketing, creative, research and maintenance of advertising on bus, rail, bulletins, roadside billboards, telephone kiosks, experiential opportunities, street banners, shopping malls, supermarkets and trestles. It also leads the way in the development and successful introduction of market leading digital platforms. Titan Worldwide furnishes global, national and local clients with creative media solutions in the world’s top markets including the United States (New York, New Jersey, Boston, Chicago, Los Angeles, San Francisco, Philadelphia, Dallas, Seattle and Minneapolis/St. Paul), Canada, the Republic of Ireland, and the United Kingdom.

This release is available on the KCSA Strategic Communications Web site at www.kcsa.com.

    Media Contacts:
    Christa Conte / Charlotte Maumus
    KCSA Strategic Communications
    212.896.1238 / 212.896.1269
    cconte@kcsa.com / cmaumus@kcsa.com

SOURCE Titan Worldwide


Source: newswire