Urban Wheel Awards Presented to Best of 2008

DETROIT, Jan. 13 /PRNewswire/ — The 13th Annual Urban Wheel Awards event,
honoring individuals and organizations for diversity in the auto industry, was
held Tuesday evening at the Detroit Opera House. Awards were presented to the
Company of the Year, Executive of the Year, Urban Car, and Urban Truck of the
Year. The star-studded event, known as “The Academy Awards of the Auto
Industry” supplanted the traditional red carpet with a green carpet for
celebrities and other notables to walk.

Additional Urban Wheel Awards were presented for Diversity in Motorsports,
as well as to the advertising agencies producing the most popular print and
broadcast advertisements geared to African-American, Asian and Latino markets.

Co-hosts Sheryl Lee Ralph, acclaimed veteran of film, television and the
Broadway stage, and Tony Plana, award-winning star of ABC’s Ugly Betty,
filmmaker and stage director, led a star-studded cast of local and nationally
known presenters including comedian Henry Cho and Congresswoman Carolyn Cheeks
Kilpatrick.

    The 13th Annual Urban Wheel Awards recipients are:

    Executive of the Year
    Jocelyn K. Allen - VP, Public Affairs and Corporate Communications, OnStar

    Company of the Year
    Mitsubishi Motors North America Manufacturing

    Car of the Year
    Hyundai Genesis

    Truck of the Year
    Ford Flex

    Diversity in Motorsports
    Sprint

    African-American Diversity Broadcast Ad of the Year
    UniWorld Group, Inc. - Lincoln MKS - "Mad Crazy Love"

    Latino Diversity Broadcast Ad of the Year
    GlobalHue - Chrysler 300C - "Mano"

    Asian Diversity Broadcast Ad of the Year
    AdAsia Communications- Subaru WRX STI - "Wooden Dummies"

    African American Diversity Print Ad of the Year
    UniWorld Group, Inc. - Ford Flex - "Push It Good"

    Latino Diversity Print Ad of the Year
    Accent Marketing - Chevrolet Aveo - "La Solucion Es Simple"

    Asian Diversity Print Ad of the Year
    AdAsia Communications - Subaru Tribeca - "Carps"

About the Urban Wheel Awards: On Wheels Media, Inc. has produced the Urban
Wheel Awards, the automotive industry’s premier diversity awards event since
1996. Held during press week of the North American International Auto Show,
the Urban Wheel Awards honor pioneering automotive industry leaders and serve
as an educational vehicle to increase awareness among minority audiences about
the importance of diversity to the industry.

About the Edward Davis Education Foundation: The Edward Davis Education
Foundation (EDEF) is a non-profit 501(c) 3 organization established by On
Wheels Media, Inc. The mission of EDEF is to provide scholarships,
internships and mentoring to students pursuing careers in the automotive
industry and communications.

About On Wheels Media, Inc.: On Wheels Media, Incorporated is a
multicultural multimedia company that publishes African Americans On Wheels,
Asians On Wheels and Latinos On Wheels magazines. It also produces the Urban
Wheel Awards, the On Wheels with Warren Brown radio show, and maintains the
OnWheelsInc.com website. On Wheels Media is also the parent organization of
the Edward Davis Education Foundation.

SOURCE On Wheels Media, Inc.