February 18, 2009
Vanity Fair bows out in Germany
Conde Nast, publishers of Vanity Fair, said it would stop producing the magazine in Germany due to the downturn in the global economy.
Circulation has also fallen sharply, from about 500,000 an issue to 200,000 an issue, Deutsche Welle reported Wednesday.Conde Nast Chief Executive Officer Jonathan Newhouse said,
We did everything we could.
We bought in talented people, invested in content and advertising and committed a significant amount of time, money and energy. But in the end we failed, Newhouse said in the Deutsche Welle article.
The last German edition of the magazine will be released Feb. 19.