Ford Reports February Sales
- Ford, Lincoln and Mercury February sales totaled 96,044, down 48
percent compared with a year ago.
- Ford's Czubay: "We're focused on building a foundation for future
growth."
- Ford continues to align production and inventories with demand.
- February inventories totaled 405,000 vehicles.
- Ford announces second quarter North American production plan.
February performance last year, Ford,
totaled 96,044, down 48 percent compared with a year ago.
“The economic and competitive environment remains challenging,” said
Czubay
provide the best opportunity to distance Ford from the competition. We’re
determined to stay on course and stay focused – building a foundation for
future growth with distinctively styled products that offer consumers
best-in-class quality, fuel economy, safety and value.”
Ford’s next generation mid-size cars – the 2010 Ford Fusion and
Milan
studies rate Fusion and Milan as having the best predicted reliability among
all mid-size sedans. The new Fusion Hybrid delivers 41 mpg in the city and 36
mpg on the highway, topping the Toyota Camry Hybrid by 8 mpg in the city and 2
mpg on the highway. The new four-cylinder Ford Fusion S achieves 34 mpg on
the highway and 23 mpg in the city, beating both the gasoline-powered Camry
and Honda Accord.
Tonight, Ford will introduce the Fusion to a national TV audience during
“American Idol.”
U.S. Inventories
At the end of February, Ford,
405,000 units. Inventories are 32 percent lower than a year ago – in line
with the sales decline (26 percent) during this period.
North American Production
In the second quarter 2009, the company plans to produce 425,000 vehicles
(135,000 cars and 290,000 trucks). In the second quarter 2008, the company
produced 685,000 vehicles (237,000 cars and 448,000 trucks).
“A key element of our strategy to build our reputation and improve resale
values is to align our production with consumer demand,” said Czubay. “Our
disciplined approach to the market in these challenging times helps us to
minimize costly incentives which erode brand value.”
Note: The sales data included in this release and the accompanying tables
are based largely on data reported by dealers representing their sales to
retail and fleet customers.
About Ford Motor Company
Ford Motor Company (NYSE: F), a global automotive industry leader based in
continents. With about 213,000 employees and about 90 plants worldwide, the
company’s wholly owned brands include Ford, Lincoln, Mercury and Volvo. The
company provides financial services through Ford Motor Credit Company. For
more information regarding Ford’s products, please visit http://www.ford.com
FORD MOTOR COMPANY FEBRUARY 2009 U.S. SALES
-------------------------------------------
February Year-To-Date
-------- % ------------ &
2009 2008 Change 2009 2008 Change
---- ---- ------ ---- ---- ------
Sales By Brand
Ford 84,422 164,915 -48.8 163,744 295,989 -44.7
Lincoln 5,633 9,573 -41.2 11,724 17,558 -33.2
Mercury 5,989 10,806 -44.6 11,172 20,102 -44.4
----- ------ ------ ------
Total Ford, Lincoln
and Mercury 96,044 185,294 -48.2 186,640 333,649 -44.1
Volvo 3,356 7,505 -55.3 6,266 15,541 -59.7
----- ----- ----- ------
Total Ford Motor
Company 99,400 192,799 -48.4 192,906 349,190 -44.8
Ford, Lincoln and Mercury
Sales By Type
Cars 34,678 58,585 -40.8 63,385 102,844 -38.4
Crossover Utility
Vehicles 21,993 33,846 -35.0 42,140 63,526 -33.7
Sport Utility Vehicles 5,439 19,033 -71.4 12,722 34,431 -63.1
Trucks and Vans 33,934 73,830 -54.0 68,393 132,848 -48.5
------ ------ ------ -------
Total Trucks 61,366 126,709 -51.6 123,255 230,805 -46.6
------ ------- ------- -------
Total Vehicles 96,044 185,294 -48.2 186,640 333,649 -44.1
FORD BRAND FEBRUARY 2009 U.S. SALES
-----------------------------------
February Year-To-Date
-------- % ------------ &
2009 2008 Change 2009 2008 Change
---- ---- ------ ---- ---- ------
Crown Victoria 3,272 3,894 -16.0 4,918 8,325 -40.9
Taurus 3,290 4,789 -31.3 4,995 8,969 -44.3
Fusion 7,603 14,980 -49.2 15,755 24,163 -34.8
Focus 9,904 16,302 -39.2 17,673 27,902 -36.7
Mustang 2,990 7,752 -61.4 5,934 14,297 -58.5
----- ----- ----- ------
Ford Cars 27,059 47,717 -43.3 49,275 83,656 -41.1
Flex 2,352 0 NA 4,811 0 NA
Edge 5,214 11,638 -55.2 10,187 22,526 -54.8
Escape 10,090 14,192 -28.9 18,450 25,383 -27.3
Taurus X 1,160 2,154 -46.1 2,039 4,388 -53.5
----- ----- ----- -----
Ford Crossover
Utility Vehicles 18,816 27,984 -32.8 35,487 52,297 -32.1
Expedition 1,564 6,296 -75.2 3,941 11,259 -65.0
Explorer 3,073 9,452 -67.5 6,760 16,669 -59.4
----- ----- ----- ------
Ford Sport Utility
Vehicles 4,637 15,748 -70.6 10,701 27,928 -61.7
F-Series 23,614 52,548 -55.1 48,851 93,673 -47.8
Ranger 3,597 7,431 -51.6 6,410 12,977 -50.6
Econoline/Club Wagon 6,349 12,866 -50.7 12,205 24,199 -49.6
Low Cab Forward 10 70 -85.7 29 149 -80.5
Heavy Trucks 340 551 -38.3 786 1,110 -29.2
--- --- --- -----
Ford Trucks and Vans 33,910 73,466 -53.8 68,281 132,108 -48.3
------ ------ ------ -------
Ford Brand 84,422 164,915 -48.8 163,744 295,989 -44.7
LINCOLN BRAND FEBRUARY 2009 U.S. SALES
--------------------------------------
February Year-To-Date
-------- % ------------ &
2009 2008 Change 2009 2008 Change
---- ---- ------ ---- ---- ------
MKS 1,346 0 NA 2,881 0 NA
MKZ 1,145 3,531 -67.6 2,706 6,243 -56.7
Town Car 1,084 1,306 -17.0 1,594 1,512 5.4
MKX 1,669 2,819 -40.8 3,404 5,845 -41.8
Navigator 365 1,553 -76.5 1,027 3,218 -68.1
Mark LT 24 364 -93.4 112 740 -84.9
-- --- --- ---
Lincoln Brand 5,633 9,573 -41.2 11,724 17,558 -33.2
MERCURY BRAND FEBRUARY 2009 U.S. SALES
--------------------------------------
February Year-To-Date
-------- % ------------ &
2009 2008 Change 2009 2008 Change
---- ---- ------ ---- ---- ------
Grand Marquis 1,433 2,549 -43.8 2,158 4,512 -52.2
Sable 1,271 938 35.5 1,753 1,924 -8.9
Milan 1,340 2,544 -47.3 3,018 4,997 -39.6
Mariner 1,508 3,043 -50.4 3,249 5,384 -39.7
Mountaineer 437 1,732 -74.8 994 3,285 -69.7
--- ----- --- -----
Mercury Brand 5,989 10,806 -44.6 11,172 20,102 -44.4
VOLVO BRAND FEBRUARY 2009 U.S. SALES
------------------------------------
February Year-To-Date
-------- % ------------ &
2009 2008 Change 2009 2008 Change
---- ---- ------ ---- ---- ------
S40 491 930 -47.2 891 2,449 -63.6
V50 128 157 -18.5 264 320 -17.5
S60 273 1,310 -79.2 548 3,023 -81.9
S80 671 1,270 -47.2 1,144 2,135 -46.4
V70 71 214 -66.8 162 381 -57.5
XC60 235 0 NA 235 0 NA
XC70 369 933 -60.5 839 1,898 -55.8
XC90 665 1,887 -64.8 1,238 3,805 -67.5
C70 253 471 -46.3 525 846 -37.9
C30 200 333 -39.9 420 684 -38.6
--- --- --- ---
Volvo Brand 3,356 7,505 -55.3 6,266 15,541 -59.7
SOURCE Ford Motor Company