Smartcool’s distribution expands into South America

March 24, 2009
    Fast return on investment and reduction of greenhouse gas emissions
    are the key drivers in Chilean initiative

VANCOUVER, March 24 /PRNewswire-FirstCall/ – Smartcool Systems Inc. (TSXV: SSC) is pleased to report the company has signed a distribution agreement with Gesti³n en Energia S.A. (GEESA), a Santiago-based company. GEESA is now the exclusive distributor for Smartcool’s Energy Savings Module(TM) (ESM(TM)) in Chile.

With electricity rates averaging $0.12 (USD), and four times the number of cooling degree days (CDD) than are experienced in Vancouver, Chile and in particular its capital Santiago is an ideal market for Smartcool’s technology. Chile is presently ranked second in South America for per capita carbon dioxide emissions (almost 80% of the country’s electricity is supplied by carbon based fuels), making energy efficiency and the related reduction in greenhouse gas emissions a key concern for the country.

“The initial response to our test marketing was extremely well received,” stated Pedro de Solminihac, General Manager of Gesti³n en Energia S.A. “Energy efficiency technologies are being looked upon very favorably in this market, but it is the return on investment the ESM(TM) provides that makes it stand out from the crowd. Becoming the exclusive distributor of the ESM(TM) became a priority for us and we are extremely pleased to now be working with the Smartcool team.”

Smartcool’s energy efficiency technology has undergone rigorous testing with third party engineers, utilities and universities as well as on-site customer testing. There is now a catalogue of evidence that Smartcool’s ESM(TM) and ECO(3)(TM) technologies provide significant reduction in electricity usage in air conditioning and refrigeration systems. This translates into considerable cost savings and reductions in greenhouse gas emissions.

“We have already completed the test phase of the ESM(TM) at two locations in Santiago for a major grocery chain, with very favorable results,” added Norman Ramsey, Director of Sales at GEESA. “We are now entering into discussions with respect to a more comprehensive roll-out for this customer. This is a major step for us and will be an excellent reference point for the ESM(TM) in this region.”

“Working with the GEESA Group has been a pleasure,” commented Chris Lefaivre, V.P. Sales for Smartcool Systems Inc. “The South American region has been of interest to us for some time as the warmer temperatures and higher electricity rates create a great environment for our energy efficiency technologies. This region has significant carbon emission issues and being part of the solution to this problem is extremely exciting for us. We are convinced that the GEESA team has a very large opportunity in front of them and that they are perfectly equipped to take advantage of it.”

About Gesti³n en Energia S.A.

Gesti³n en Energia S.A. (GEESA) was founded in 2008 with a focus on energy and cost reduction technologies for air conditioning and refrigeration systems. Together, GEESA’s founding partners bring diverse experience in engineering, sales & marketing, and business to their newest venture. In becoming an exclusive distributor in Chile for Smartcool’s technology, GEESA has secured its initial product offerings to the market. With two significant installation completed, GEESA is ready to become an effective, successful distributor in Chile.

About Smartcool Systems Inc.

Smartcool Systems Inc. (SSC: TSX.V) manufactures and distributes the Smartcool Energy Saving Module (ESM)(TM) and the ECO(3)(TM), which make refrigeration and air conditioning systems more efficient, resulting in proven cost savings, reduced energy consumption, and a smaller carbon footprint. The Smartcool ESM(TM) can be retrofitted to existing refrigeration and air conditioning systems and is compatible with all known control systems. More than 26,000 units have been installed worldwide for customers such as supermarkets, food distributors, telecommunications companies, hospitals, and hotels. Smartcool’s new ECO(3)(TM) provides the same environmental and cost-saving benefits to residential and commercial customers using one and two compressor cooling systems.

    The TSX Venture Exchange has neither approved nor disapproved the
    contents of this press release.

SOURCE SmartCool Systems Inc.

Source: newswire

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