Mercedes-Benz USA Endorses the MPi World Class Inspection(TM) System

April 13, 2009

LAS VEGAS, April 13 /PRNewswire/ — Mobile Productivity, Inc., (MPi)
(http://www.mpifix.com) a leading provider of profitability tools for auto
dealer service departments, announced today that Mercedes-Benz USA has
endorsed the MPi World Class Inspection(TM) (WCI) system to Mercedes-Benz
dealers throughout the U.S. Dealers using the system are performing a better
inspection and doing a superior job of explaining needed repairs to the
customer, realizing benefits that average between $100 and $125 in additional
needed repairs per vehicle inspection, a substantial increase in profit for
the service department.

Several Mercedes-Benz dealers across the U.S. have been enjoying the
benefits of the system for some time. According to Michael Devan, General
Manager of Mercedes-Benz of Pompano Beach, Florida, the MPi World Class
Inspection program has been very beneficial both for the dealership and its
customers, “Before MPi, we already had a high degree of inspections, but were
leaving money on the table by not identifying all of the legitimately needed
work, or not having the customer buy it when we did find it. We are now able
to hold our technicians and service advisors accountable for doing a good job.
It has dramatically improved our process. This combined with the ‘Know Your
Vehicle’ presentation to the customer, which includes pictures and an
explanation in ‘layman’s’ terms, has enabled us to double our monthly
inspection revenue and take better care of our customers,” Devan said.

Commenting on the endorsement, Les Silver, MPi Chairman and CEO stated,
“We are proud to be recognized by Mercedes-Benz USA as a tool to help dealers
significantly improve their service and parts operation. Today, the real key
for survival is to market and sell all legitimately needed parts and service
work to existing customers. Dealers using the World Class Inspection system
uniformly see a significant increase in recommendations per vehicle
inspection; which translates to healthy increases in gross profit.”

The WCI system has proven to significantly improve a dealership’s service
and parts operation in a number of key areas:

Business Growth: WCI increases the sale of legitimately needed service
work by implementing a better executed vehicle inspection process

CSI and Customer Handling: WCI implements better customer communication
tools that provide a detailed estimate of work needed and involve the customer
at a high level in the decision making process

The WCI system focuses on the management of a “customer friendly” process
which when performed correctly produces better results. WCI includes the MPi
EDGE tool, an electronic dealership growth solution that allows a dealership
to measure the execution of the process and rank their performance (World
Class, Gold, Silver, and Bronze) and the performance of their staff using
predefined criteria.

Documented processes, effective communication, sales skills and
measurement reports are vital to service departments achieving world class
profits, especially during these difficult economic times. MPi has developed
and tested a unique process implementation strategy that is employed to launch
a dealership on a path to World Class process. It includes:

— 45 day Launch

– Workshops to help design the process

– Written processes

– Document word tracks

– Complete “turn-key” Playbook

— Comprehensive Training

– Web-based classes for all personnel

– Onsite launch training

– Follow-up training over a 90-day period

– Vehicle breakdown reports by area of vehicle and mileage

— Follow-up Process

      - Account Development Manager assigned to every account
      - Dealership can monitor performance in real-time using MPi's "state of
        the art" software
      - Bi-weekly account review conference call
      - Dispatch specialists for in-dealership assistance when needed

“WCI has become an invaluable tool for us to monitor the performance of
our technicians and service advisors. We have created a high level of
consistency in how we inspect every vehicle. Our clients are very impressed
with the “Know Your Vehicle” report. Some clients have said that it is the
best piece of information we have ever given them about their vehicle. The
declined repair reports have allowed my shop manager to coordinate client
follow-up with our business development center. Our staff and our clients are
very enthusiastic about this product,” commented Chris Tokarz, Service
Director with Mercedes-Benz of White Plains, NY.

WCI pricing is based on dealership size and number of users. A dealership
can receive a no-cost price quote and business case by contacting MPI. For
more information call: 1-800-997-1674 X 6 or visit: http://www.mpifix.com

About MPi:

For more information visit: http://www.mpifix.com/AboutUs/Default.aspx


Source: newswire

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