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Bayer Advanced(TM) Sponsors National Clean Air Green Tour to Educate Consumers About the Economic and Environmental Benefits of Protecting Trees

Posted on: Friday, 17 April 2009, 07:30 CDT

Tour Dates: April 19 - August 2, 2009

RESEARCH TRIANGLE PARK, N.C., April 17 /PRNewswire/ -- Bayer Advanced(TM), one of the fastest-growing lawn and garden companies in the U.S., is a title sponsor of the 3rd Annual Clean Air Green Tour, designed to educate consumers about the economic and environmental benefits of protecting trees, environmental responsibility, sustainability and "green" products.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090417/AT00513 )

The 60-plus-city, 24-state tour kicks off April 19 in Mechanicsburg, Pa., near Harrisburg. Experts in tree care, environmental responsibility, sustainability and "green" products will tour the country in a bio-diesel, solar-powered bus and a Bayer Advanced hybrid SUV, vehicles specifically selected to promote cleaner air and energy efficiency. They'll make stops at 40 Lowe's stores, 14 Wal-Mart Supercenters and eight major festivals. They'll also hold tree plantings in five cities and host a community clean-up day. An average of 1,500 consumers each day will learn about the benefits of going "green" and just how cost efficient it can be. A total of 10,000 tree saplings will be distributed to consumers at tour stops in April and May. In addition, the Clean Air Green Tour will plant more than 100,000 trees in public areas between April 23 and May 10 in Morehead, Ky., Naperville, Ill., Lansing, Mich., Flint, Mich., and Detroit, Mich.

"Trees give our communities and our own homes character," says Bayer Advanced Garden Expert Lance Walheim, author of Landscaping for Dummies. "They create beauty, provide natural habitats for wildlife, absorb carbon dioxide and protect the soil against erosion. Trees also save us money on our energy bills and they add curb appeal."

Tree Benefits

• In one year, an acre of trees can absorb as much carbon as is produced by a car driven up to 8,700 miles, according to the International Society of Arboriculture.
• The Georgia Forestry Commission says just three properly placed trees around the home can save the average household $100-$250 annually in energy costs. A row of evergreen trees helps block cold winds in the winter. Trees on the east- and west-facing sides of the home shade windows from the sun.
• Trees also add to curb appeal. The U.S. Forest Service says trees can increase property values by as much as 10 percent.

Insect Pests Can Harm Trees

Many insects are beneficial, but some can cause extensive damage. Millions of trees across the U.S. have been damaged or killed by certain insects. Pests such as the Japanese Beetle, Emerald Ash Borer, Hemlock Wooly Adelgid and Asian Longhorned Beetle are just some of the insects that can harm your trees.

"If the insects cause too much damage or even kill your trees, you may have to hire a tree service to cut them down, which can be very expensive," says Walheim. "Prevention is the key to helping your trees last for years and saving you money in the process."

Bayer Advanced 12-Month Tree & Shrub Protect & Feed

Protects Trees and Benefits the Arbor Day Foundation(TM) and National Forests

Bayer Advanced 12 Month Tree & Shrub Protect & Feed kills pests and prevents new infestations for up to a year. It also has a slow-release fertilizer. Mix it in a watering can and pour around the base of the tree to protect it from bottom to top. Always read and follow label directions. (This product isn't registered in Long Island, New York.)

For each bottle of Bayer Advanced 12 -Month Tree & Shrub Protect & Feed consumers buy between April 1 and July 31, 2009, Bayer Advanced will donate one tree to The Arbor Day Foundation(TM) (up to 100,000 trees) to help restore our national forests. This is the fourth year of Bayer Advanced/Arbor Day Foundation sponsorship. By the end of this year's program, Bayer Advanced will have donated 375,000 trees to the foundation for planting in national forests.

Helpful tree care tips can be found here: www.bayeradvanced.com.

About Bayer Advanced

Bayer Advanced(TM) is one of the fastest-growing national lawn and garden brands in the United States. It is a business group of Bayer CropScience LP, one of the world's top research-based crop protection companies, with more than 100 years of experience. Bayer Advanced and Bayer CropScience LP are part of the Bayer AG family, a FORTUNE Global 500 company.

Bayer Advanced(TM) products feature innovative delivery methods that conserve water and ensure our highly effective active ingredients reach targeted plants with efficiency while striving to balance environmental impact. When using Bayer Advanced(TM) products, always read and follow label instructions. You can learn more by visiting www.bayeradvanced.com or by calling 1-877-BAYERAG.

About the Clean Air Green Tour

The 3rd Annual Clean Air Green Tour is operated by Full Motion Marketing (fullmotionmarketing.com). Sponsors of the tour include Bayer Advanced, Kimberly Clark Scott(R) Naturals, Dyson, Michelin(R) Green X Tires, Woman's Day, Codemasters(TM) and Gatlinburg, Tennessee. The purpose of the tour is to educate consumers about the economic and environmental benefits of protecting trees, environmental responsibility and sustainability and "green" products. For more information, visit www.cleanairgreentour.com.

About The Arbor Day Foundation

The Arbor Day Foundation(TM) is the largest nonprofit tree-planting organization in the United States, with nearly 1 million members. The Foundation plants and distributes more than 10 million trees each year. Visit www.arborday.org.

Bayer Advanced is a business unit of Bayer CropScience LP. Bayer (reg'd), the Bayer Cross (reg'd) and Bayer Advanced(TM) are trademarks of Bayer. The Arbor Day Foundation(TM) is a trademark of The Arbor Day Foundation, a 501(c) (3) organization.

SOURCE Bayer Advanced

Source: PR Newswire

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