Rogers Family Co. Fights Global Warming With ’100 Year’ Tree Planting Program; Plants Rainforest Trees for ‘Java Perks’ & ‘Audubon Coffee Club’ Members
From now through ‘Earth Day’ 2109, The Rogers Family Company (also of
Club customers will help the Rogers family fight global warming by offsetting the carbon emissions created in the coffee production, roasting and transportation process. The trees – which sequester (absorb) carbon dioxide – can live hundreds of years. The first trees will be planted at Rancho Quilco, one of the Rogers’ 100% organic coffee farms, in the remote highlands of Mexico’s
The 30-year-old Rogers Family Company – whose divisions include the Organic Coffee Company – also produces a premium shade-grown coffee line under license from the National Audubon Society and certified by the Rainforest Alliance.
Shade-grown coffee preserves migratory and native bird species habitat – a vital part of the National Audubon Society’s (http://www.audubon.org) mission. When coffee trees are planted amid fast-growing highland rainforest trees, this ‘blend’ sequesters up to 20 tons of carbon per hectare (2.5) acres per year. In the past decade alone, The Rogers Family Co. has purchased farms in
For the complete release, go to http://www.rogersfamilyco.com/index.php?option=com_content&task=view&id=171&Itemid=220 or the Pressroom on http://www.rogersfamilyco.com.
Jim Rogers - Vice President Jenni Farrell - Internet Marketing Mgr. The Rogers Family Company 510/638-1300 Jim Zelinski/Zelinski Public Relations (For The Rogers Family Company) 925/242-0918 or 415/420-6050 email@example.com Delta Willis (National Audubon Society) - 212/979-3197 firstname.lastname@example.org
SOURCE Rogers Family Coffee Company