Winning Brands Launches in Zellers Stores Across Canada

- Winning Colours Stain Remover is 1st Product into HBTC North American Retail Group -

BARRIE, Ontario, June 4 /PRNewswire/ — Winning Brands Corporation (Pink Sheets: WNBD) (Frankfurt: WMU.F), manufacturer and marketer of eco-responsible cleaning solutions, including the popular new cleaning favourite Winning Colours Stain Remover, announced today that its newest retail account is HBTC’s Zellers unit, with 277 stores throughout Canada. HBTC is a North American retailer owning well-known stores in both the United States and Canada.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090604/LA27460)

“Winning Colours is scheduled for roll-out starting today at Zellers coast-to coast with inventory that is already delivered,” says Winning Brands National Sales Manager Patricia Miles. “This shows our movement into a greater variety of store types, a trend that will continue.”

Winning Brands CEO Eric Lehner stresses that “we are always working to put good distribution arrangements in place. When critical mass distribution is achieved, our Company will begin higher profile marketing programs that will steepen the angle of the growth curve. We are confident that our widespread distribution in Canada is a precursor of things to come in the USA and elsewhere.”

“While Winning Colours Stain Remover is becoming a staple in many Canadian households, our distribution initiatives underway in the USA are targeted to repeat the growth of Winning Colours popularity in Canada. Early positive response from test markets internationally have also been reported,” Mr. Lehner said.

ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation is a manufacturer and marketer of eco-responsible cleaning solutions including its lead brand, Winning Colours Stain Remover, which is being targeted to become the world’s favourite stain removing solution for its skin-friendliness, ease of use and versatility. Additional brands include KIND Laundry Products, CLEAN1 All Purpose, SMART Wet Cleaning Solutions and TrackMoist Dust Suppressant to conserve water.

ABOUT HBTC – ZELLERS: In the US, HBTC’s banners include Lord & Taylor, an upscale specialty retailer with 48 stores in nine states, and Creative Design Studios, the design and manufacturing division that creates branded collections for customers throughout North America and internationally. HBTC’s Canadian retail entity, Hudson’s Bay Company, operates the Bay, a major department store, Zellers, a mass merchandise format, Home Outfitters, a kitchen, bed and bath specialty store, and value-priced Fields stores. Zellers www.zellers.com has stores in all Canadian provinces and is placing more emphasis on home decor.

Certain statements in this news release that are not historical facts are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as “anticipate,” “believe,” “expect,” “future,” “may,” “will,” “would,” “should,” “plan,” “projected,” “intend,” and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company’s future operating results are dependent upon many factors, including but not limited to the Company’s ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company’s control. TrackMoist(TM) is a trademark of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation.

                          Corporate Contact Information:
             Winning Brands Corporation, Office Direct (705) 737-4062,
           11 Victoria Street, Suite 220A, Barrie, Ontario, Canada L4N 6T3
                         CustomerService@WinningBrands.ca

                            E & E Contact Information:
                            Paul Knopick (949)707-5365
                              News@WinningBrands.ca

SOURCE Winning Brands Corporation