Himfr.com Expects Fruit Vinegar Beverages to Share the Big Pie of Soft Drinks Market

July 9, 2009

BEIJING, July 9 /PRNewswire-Asia/ — Himfr.com (http://www.himfr.com/ ),
one of China’s leading B2B search platforms with more than 30 B2B industry
websites to its name, predicts that fruit vinegar beverages will be sharing a
considerable portion in the lucrative soft drinks market.

Fruit vinegar beverages have become a new growth point in the beverage
market. China’s fruit vinegar beverages have shocking market potential, that
over the next few years, fruit vinegar beverages in China is expected to
maintain rapid growth. In 2010, China’s fruit vinegar beverages market scale
is expected to reach 2 billion yuan. 2012, it is expected to exceed 5 billion

The current annual sales of Guangdong fruit vinegar beverages reached 5
million yuan
. This year, the growth rate of fruit drinks is estimated to be as
high as 50%, and the growth momentum is expected to sustain over the next few

Himfr’s has been following the rapid growth of the fruit beverage market.
Himfr expected that with its huge market potential unleashed, fruit drinks
will become the next popular trend in the beverage industry following
carbonated drinks, tea drinks and milk drinks.

Himfr’s food experts believe that the process of twice submerged
fermentation based on fermented apple cider vinegar combining with sweeteners,
citric acid, calcium lactate and other additives give fruit vinegar beverages
their unique sweet and sour and refreshing taste, which, along with high
nutritious value and health properties including slimming, increase in
appetite, boosting immunity and lipid-lowering efficacy, make these beverages
popular among all including health conscious communities.

Fruit vinegar beverage market analysts believe that fruit vinegar beverage
(http://www.himfr.com/buy-fruit_beverage/ ) products are already affecting
consumer choices and habits, and with rising concerns from policy makers
regarding self-discipline of enterprises, the fruit vinegar beverages marketis
shifting from a low-cost low quality competition towards a high-quality high-
tech era of competition, so that with the upcoming of National Standard, the
market will see a huge variety of brands and products before brands that focus
on technical research and development for quality products take lead and
eliminate weaker brands.

Himfrcom believes that Fruit beverage industry has huge market potential,
and with the introduction of national standards in China, the industry will
experience a leap.

About Himfr.com

Himfr.com is a promising e-commerce company and a leading vertical search
engine company in China. Himfr.com provides a variety of high quality products
such as HID fog light
(http://www.himfr.com/buy-hid_fog_light/ ), wicker baskets
(http://www.himfr.com/buy-cheap_wicker_baskets/ ), nylon laundry bag
(http://www.himfr.com/buy-nylon_laundry_bag/ ), among others.

    For more information, please contact:

     Tel:   +86-10-65569770
     Email: my@himfr.com

SOURCE Himfr.com

Source: newswire

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