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Instapure(R) Donates $15,990 in Water Filtration Systems to Local Food Banks in Support of Hunger Action Month

Posted on: Monday, 21 September 2009, 11:00 CDT

DENVER, Sept. 21 /PRNewswire/ -- Instapure Brands, Inc. announced today it will donate water filtration systems and replacement filters to the Food Bank for Larimer County and the Weld Food Bank in Greeley; a donation totaling $15,990. The systems and filters can provide 500 households with filtered water in their homes for more than one year.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090624/LA37579LOGO)

Local food banks are in the midst of Hunger Action Month activities: collecting and distributing food items for citizens of Larimer County, Weld County, and surrounding communities.

"Our donation of water filters not only helps those in need by freeing up money otherwise spent on bottled water but also helps our community work toward a sustainable lifestyle by eliminating petroleum products used in the production of plastic bottles and transportation of bottled water. The majority of these bottles ultimately end up in the landfill," says Scott Wright, CEO, Instapure.

Filtering water at the point-of-use is an easy-to-adopt environmentally sound practice. Water filtered from the tap can replace the use of bottled water for everyday water consumption, cooking, brewing coffee and more, while providing clean, fresh tasting water.

The Instapure filter is a green solution to help individuals reduce their carbon footprint. Every 200-gallon filter put in the hand of a consumer has the potential to eliminate 1500 plastic bottles. Below are the facts regarding consumption of bottled water:

• Americans buy 50 billion bottles of water a year(1)
• 38 billion of those bottles go to landfills(1)
• It takes 17 million barrels of oil to make the bottles(2)
• And another 33 million barrels of oil to fill, transport, refrigerate and dispose of the bottles(2)
• 40% of bottled water is actually municipal tap water packaged for your convenience(3)
  

To learn more about the environmental effects of drinking bottled water, visit Instapure's consumer education site www.onefilter.org.

Sources

(1) - Fast Company - "Message in a Bottle"

(2) - Pacific Institute - "Bottled Water and Energy. . ."

(3) - Earth Policy Institute - "Bottled Water Boycotts"

About Instapure

Instapure provides value based water filtration to meet the needs of cost, environment and health conscious consumers. Instapure filters deliver great tasting water and reduce contaminants, all for just pennies a gallon, while helping the environment. Eliminating bottled water waste with point-of-use filtration systems is one of the easiest ways for consumers to reduce their personal carbon footprint. For more information, please visit www.instapure.com.

Instapure is a registered trademark of Instapure Brands, Inc.

SOURCE Instapure Brands, Inc.

Source: PR Newswire

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