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Eco-Friendly Toy Maker, HOSUNG NY Inc., and the Jane Goodall Institute Partner to Create ‘My Natural’ Wild Animal Plush Toys

October 6, 2009

NEW YORK, Oct. 6 /PRNewswire/ — Hosung, a premiere eco-friendly plush toy maker known for its environmentally sustainable miYim organic toy line, has partnered with the Jane Goodall Institute (JGI) to design and manufacture an alternative to chemically treated toys.

The all-natural plush toys, under Hosung’s award-winning eco-friendly brand name “My Natural,” will help support the Jane Goodall Institute’s efforts to empower people to make a difference for all living things.

The My Natural “Jane Goodall Wild Animal Collection” is a line of plush toys depicting animals from various habitats across the globe. The toys will be made from certified non-toxic unprocessed cotton and colored with Hosung’s all-natural PureWaterWash process.

“We are thrilled with the opportunity to work with the Jane Goodall Institute as our organizations share similar values,” says Serah Chae, president of Hosung. “We believe that the future of the planet lies in educating our children so a partnership with the Institute is a natural fit for us.”

Dr. Jane Goodall, DBE, founder of JGI and a UN Messenger of Peace, established the Institute in 1977 to continue her pioneering research on chimpanzee behavior — research that transformed scientific perceptions of the relationship between humans and animals. Today, JGI is also a global leader in the effort to protect chimpanzees and their habitats and its initiatives include community-centered conservation efforts in Africa and Jane Goodall’s Roots & Shoots, a global environmental and humanitarian program for youth from preschool to college.

To raise awareness about its mission, JGI has forged new and exciting partnerships’ with leading consumer goods companies like Hosung that are equally committed to making the world a better place for generations to come.

The My Natural “Jane Goodall Wild Animal Collection” will be available this spring, just in time for Earth Day 2010.

About Hosung

Hosung is a multinational creator, manufacturer, and distributor of eco-friendly and non-toxic baby and infant plush toys. Hosung uses natural fabrics such as organic cotton, natural cotton, and bamboo and also a unique chemical free natural color process called PureWaterWash to create the brands miYim, and My Natural. Hosung is also the creator of original organic and bamboo pet products branded SimplyFido®, a natural toy collection for pets. For more information please visit www.miyim.com and www.simplyfido.com.

About the Jane Goodall Institute

Founded in 1977, the Jane Goodall Institute continues Dr. Goodall’s pioneering research on chimpanzee behavior — research that transformed scientific perceptions of the relationship between humans and animals. Today, the Institute is a global leader in the effort to protect chimpanzees and their habitats. It also is widely recognized for establishing innovative community-centered conservation and development programs in Africa, and the Roots & Shoots global environmental and humanitarian youth program, which has groups in 110 countries. For more information, please visit www.janegoodall.org.

About Jane Goodall’s Roots & Shoots

Founded in 1991 by Dr. Jane Goodall and a group of Tanzanian students, the Roots & Shoots program is about making positive change happen — for our communities, for animals and for the environment. With tens of thousands of young people in 110 countries, the Roots & Shoots network connects youth of all ages who share a desire to create a better world. Young people identify problems in their communities and take action. Through service projects, youth-led campaigns and an interactive website, Roots & Shoots members are making a difference across the globe. For more information, please visit www.rootsandshoots.org.

SOURCE HOSUNG NY Inc.


Source: newswire



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