WORX Invites New Facebook Fans to Help Plant 30,000 Trees in 30 Days

March 24, 2010

CHARLOTTE, N.C., March 24 /PRNewswire/ — WORX(R) has a great proposition for folks who want to do something positive for the environment. How about planting a tree for free with just the click of a mouse?

WORX has announced its innovative Facebook Fan 30,000-Trees-in-30-Days campaign to celebrate Arbor Day, April 30, 2010, as well as the launch of its new customer-service-driven Facebook page (http://www.facebook.com/worxyardtools). For the first 30,000 persons who become WORX Facebook Fans by April 30th, the company will make a donation to the Arbor Day Foundation to have a tree planted in their honor. Each tree will be planted in one of our nation’s forests.

What can one tree do? One tree can absorb more than a ton of carbon over its lifetime. A full-grown tree can lift as much as 100 gallons of water out of the ground and into the air in one day. And one mature tree can provide oxygen for up to four people in a day. Imagine all that 30,000 trees can do!

WORX Facebook Fans and friends will be able to give and receive direct feedback from the company. At any given time, the President/CEO, Vice President of Marketing, Head of Customer Service or even WORX celebrity spokesperson Robin Hartl will be logged on to answer questions and listen to users’ ideas.

“There are more than a million WORX customers out there, and we wanted to create a way for them to get questions answered quickly and share information with others who own or are considering buying a WORX product,” said Craig Taylor, Vice President of Marketing for WORX. “Facebook was a natural choice.”

Robin Hartl added: “I am so happy to see WORX on Facebook. Not only am I the spokesperson for the products but a big fan. I use these products myself and it makes my yard work much easier and quicker!”

The Arbor Day Foundation is a nonprofit conservation and education organization of more than one million members. Its mission is to inspire people to plant, nurture, and celebrate trees. The Arbor Day Foundation started a large-scale reforestation program with the U.S. Forest Service in 1990. Since its inception, more than 19 million trees have been planted.

The Arbor Day Foundation started in 1972, when it celebrated the 100th anniversary of the first Arbor Day. Today, National Arbor Day is celebrated the last Friday in April, although some states choose to celebrate on a date that best corresponds with their planting season. The Arbor Day Foundation is one of the world’s largest nonprofit organizations dedicated to planting trees. The Foundation plants and distributes more than 15 million trees a year. For more information about the Foundation, visit http://www.arborday.org.

About WORX

Established in 1994, WORX Yard Tools USA, based in Charlotte NC, is one of the fastest-growing companies serving the global power equipment market today. A diversified manufacturer and marketer of a complete range of electric-powered lawn and garden equipment, and related products, WORX has over 3,500 employees worldwide. More information is available on the company’s brand websites: http://www.worxyardtools.com and http://www.worxgt.com.

    For additional information, contact:

    Mike Mangan, MKM Comm.

    Craig Taylor, WORX

    Mark Derowitsch, Arbor Day Foundation
    402-474-5655, ext. 208

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com.


Source: newswire

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