Sequoia Grove Winery Announces Partnership With Sequoia Parks Foundation on National Arbor Day to Preserve the Majestic Giant Sequoia Trees

April 30, 2010

NAPA VALLEY, Calif., April 30 /PRNewswire/ — Sequoia Grove Winery is proud to announce a partnership with the Sequoia Parks Foundation (SPF) through the development of the Sequoia Grove Winery Save a Tree Campaign, continuing the winery’s longtime commitment to preserving both its natural environment and the future of giant sequoias. The program begins today on National Arbor Day, Friday, April 30th, with an event at the winery and will continue through the end of the year. The Sequoia Grove Winery Save a Tree Campaign will help raise consumer awareness of the need to protect the world’s largest trees. Sequoia Grove’s dedication to the environment and sustainable practices is part of the winery’s heritage, as it is named after one of the last remaining groves of Redwoods in Napa Valley. An official announcement of the partnership will take place at Sequoia Grove Winery today with executives from Sequoia Parks Foundation and Winemaker Molly Hill making a symbolic toast to signal the beginning of an important initiative.

The SPF protects giant sequoias and their limited habitat by funding important education, restoration, and research projects in Sequoia and Kings Canyon National Parks. The Winery’s support of the SPF helps to ensure the well-being of the mighty giant sequoias for future generations. In addition to an initial donation of $7,500, Sequoia Grove Winery will donate a percentage of sales through the “Try a Bottle, Save a Tree” on-premise wine promotion at Firebirds Wood Fired Grill (17 locations nationwide) and through “Buy a Case, Save a Tree” starting today and ending Sunday. These contributions will go towards SPF’s preservation initiatives, while building consumer involvement and awareness.

“This partnership signals the beginning of an ongoing relationship with the Sequoia Parks Foundation to ensure that giant sequoias will be around and enjoyed for years to come,” said Michael Trujillo, President and Director of Winemaking.

“In a changing world, the giant sequoias and the parks they call home represent one of the greatest gifts that we can preserve for future generations,” said Sally Bolger, Sequoia Parks Foundation Executive Director. “Our partnership with Sequoia Grove Winery will help us continue our mission.”

For more information please visit www.sequoiagrove.com and www.sequoiaparksfoundation.org.

SOURCE Sequoia Grove Winery

Source: newswire

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