Cars For Stars, the Award-Winning Chauffeur Car and Limo Hire Firm Sold
company, Cars for Stars Ltd, has been bought for an undisclosed amount by an
anonymous buyer. At this point very little is known about the new owners,
although there are plans afoot to completely revamp the company with a string
of exciting changes.
Cars For Stars(R) was first launched in 2003 as a chauffeur driven car
hire company based in the
principle of providing an outstanding level of customer service with the
latest vehicles.
As the company grew, in order to keep up with demand for its car hire
service all over the UK, Cars For Stars launched a franchise business model
of sorts, where a number of licensees were appointed, operating under the
Cars For Stars name all over the country. Despite its being one of the key
features of the company, the new owners are reviewing this aspect of the
business with a view to abandoning this model as part of the firm’s makeover.
The brand new team at Cars For Stars is planning to revitalise the
chauffeur car hire firm through a series of expansion plans. Although the
company name and branding will remain the same, Cars For Stars will be
subjected to a complete makeover, courtesy of a state-of-the-art website,
which will be the first port of call for many potential customers.
Another significant development planned by the new management team is the
introduction of a news website (http://www.carsforstars.net/news/) which will
work in conjunction with the main Cars For Stars website
(http://www.carsforstars.net/). The news website will provide articles on the
latest developments from the executive car hire industry, information on
one-off deals being offered by Cars For Stars, plus news and reviews on the
latest vehicle models to come onto the market.
Former Managing Director at Cars For Stars and principle shareholder,
devote the amount of time and energy that Cars For Stars needed to move
forward. In considering a sale of the business, I determined that the primary
consideration would be the pedigree of the prospective owners. With my fellow
Director, we decided that we would not sell the business unless or until we
found a buyer who had the capacity, will and motivation to take the business
forward, taking account of its ethos for high levels of customer service and
commitment. I have received assurances and indeed I am convinced that the new
owners will provide Cars For Stars with a renewed impetus, allowing the
business to become a dominant player in the travel sector, without
sacrificing its reputation. I wish them well in their endeavours and intend
to keep a close eye on their achievements in the years to come.”
One element which the new owners are adamant will not change is the
company’s reputation for impeccable customer care. Cars For Stars has long
been recognised and acknowledged as a premier chauffeur driven car hire
service which focuses upon the needs of the customer. This has ensured the
company always stood out from the crowd, and flourished where others have
patently failed. It is a quality that has been celebrated in the past, with a
number of awards. The new team at Cars For Stars plans to build on the firm’s
enviable and unequalled reputation as a top-name executive travel company,
and turn it into the industry leader.
With expansion plans come new jobs, and Cars for Stars will be creating
over 20 new positions at the company’s new head office immediately. Further
recruitment is planned for later in the year.
Contact:
Alex Drummond
Contact tel: +44(0)845-500-3030
email: carsforstars@gmail.com
SOURCE Cars For Stars Ltd