Liberty Hardware Enters Outdoor Category By Introducing Liberty Outdoor(TM) Product Line

October 5, 2010

WINSTON-SALEM, N.C., Oct. 5 /PRNewswire/ — Trusted by homeowners for more than 65 years, Liberty Hardware Manufacturing Corporation announces the launch of the Liberty Outdoor(TM) line featuring two new ground-breaking product lines designed for a wide variety of residential anchoring and stability applications. The Liberty Outdoor line of products enters the market with the Vortex(®) multi-use in-ground anchors and a unique mailbox post designed for easy installation.

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“Quality, durability and innovation are Liberty brand values, and the new Vortex line adds to that promise by offering residential customers ground anchors that are easy-to-use and have the highest level of security,” said Bob Jennings, director, marketing services, Liberty Hardware. “We think that this line of anchors will change the way people approach their ground anchoring needs outside their homes. There are a wide variety of uses for these anchors, but we believe our customers will find even more ways to benefit from this product line as they look to solve problems in the yard and outdoors.”

The Vortex(®) Residential Ground Anchors’ Wide Variety of Applications

Liberty Outdoor expands the ground anchor category with the introduction of the Vortex(®) in-ground anchor system that is available in a variety of lengths and strengths including 8-inch, 10-inch and 16-inch, which, depending upon ground conditions, provide around 500 lbs of upward pull force. The special Vortex design creates a high holding power through its heavy steel spiral design. Superior engineering and solid construction makes these high-performance anchors easy to handle and install.

Designed to secure tents, small trees and bushes, grills, patio furniture and more, this line of general purpose anchors goes well beyond the uses and strength of the typical anchor, with applications all over the yard and beyond. Perfect for residential gardeners; outdoor enthusiasts; owners of bikes; small equipment; and just about anyone who needs trusted residential-use in-ground holding power, the Vortex line delivers a reliable and easy solution.

“We’re finding that our customers have more applications for these anchors than we can anticipate, making them a true go-to item in the garage,” said Jennings. “From staking your holiday decorations, to securing the children’s pool or small inflatable, the Vortex ground anchors are surprisingly versatile.”

The D-shaped ring has a low profile, which means you can leave them in the ground while performing most yard landscaping tasks. Removal is quick and easy by simply unscrewing the anchor for use in the next job.

The Vortex ground anchor is also available in a 7.5-inch lightweight plastic version that is perfect for lightweight anchoring, backpacking, camping and on-the-go use.

Easy and Attractive Mailbox Post Installation with the Vortex(®) 4×4 Post Ground Anchor

The new Liberty Outdoor mailbox post features the patent pending Vortex 4×4 Post Ground Anchor that screws easily and securely into the ground without the use of a post-hole digger or having to mix and pour cement.

With three simple steps, the system makes mailbox installation a manageable job that homeowners can handle on their own. The ground anchor features an 18-inch, powder coated case-hardened steel construction screw. The anchor works with the patent-pending adjustable top plate to easily orient the mailbox post to the street direction. After installing the anchor, posts are quickly secured with included hardware for a clean, professional look.

“Our goal is to simplify the process and beautify the end result,” said Jennings. “What used to be hours worth of work to install a mailbox post is significantly reduced and simplified with the Liberty Outdoor anchor and mailbox post.”

The Liberty Outdoor mailbox posts come in black and white, and complement any style of home from the traditional to the modern. Homeowners can even add a compatible newspaper holder for additional functionality.

For press materials and additional information, please visit our electronic press kit at http://libertyoutdoorpresskit.com/.

About Liberty Hardware

Since 1942, Liberty Hardware Mfg. Corp. has built its reputation by offering high quality decorative and functional hardware products at an exceptional value. The company proudly offers its extensive line of hardware products through fine retail outlets and original equipment manufacturer (OEM) distribution channels across the country. Liberty now offers Liberty Outdoor(TM) products to compliment the core offerings.

Today, as part of the fine family of Masco companies, Liberty Hardware Mfg. Corp. looks forward to a bright future by continuing to respond to its customers’ needs through unmatched service, outstanding quality, new product development and innovative design. The company’s headquarters is located in Winston-Salem, NC with other office and distribution facilities located in Ontario, CA, the United Kingdom and China.

SOURCE Liberty Hardware Mfg. Corp.

Source: newswire

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