February 10, 2011

VALCOURT, QC, Feb. 10 /PRNewswire/ – BRP will invest over $15 million in
the next three years to transform its outboard engine facility in
Sturtevant, WI and become the heart of the Evinrude brand.

Evinrude product development, marketing and sales functions as well as
customer service will be consolidated under one roof. In so doing, all
employees from the Waukegan, IL facility will be regrouped in the
Sturtevant campus. There will be no job terminations resulting from
this move. Employee relocations will begin in late spring and should be
completed by the end of 2011.

“This additional investment further demonstrates BRP’s commitment to the
Evinrude brand,” said Jose Boisjoli, president and CEO. “One site
allows BRP to bring all Evinrude-related employees under one roof to
better serve its network and its customers worldwide.”

The decision was made to ensure maximum utilization of the facilities
and to structure the BRP team in a way to encourage efficiency and
community. BRP committed itself to the Evinrude brand when it acquired
the assets of Outboard Marine Corporation (OMC) in 2001. It has since
invested millions of dollars in R&D for the E-TEC technology, which
revolutionized the outboard engine industry. In 2005, BRP became the
first marine engine manufacturer to receive a Clean Air Technology
Excellence Award from the U.S. Environmental Protection Agency for its
environmentally friendly E-TEC engines. In 2009, E-TEC technology was
adapted for snowmobile engines, producing some of the most
fuel-efficient engines in the industry.

Bombardier Recreational Products Inc. (BRP), a privately-held company,
is a world leader in the design, development, manufacturing,
distribution and marketing of motorised recreational vehicles. Its
portfolio of brands and products includes: Ski-Doo and Lynx
snowmobiles, Sea-Doo watercraft and boats, Evinrude and Johnson( )outboard engines, direct injection technologies such as E-TEC, Can-Am
all-terrain and side-by-side vehicles and roadsters, as well as Rotax
engines. BRP products are distributed in more than 90 countries.


Sea-Doo, Ski-Doo, Lynx, Evinrude, Johnson, Can-Am, Rotax, E-TEC and the
BRP logo are trademarks of Bombardier Recreational Products Inc. or its
affiliates. All other trademarks are the property of their respective


Source: newswire

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