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Don’t Let Mosquitoes and Other Bugs Bug You This Summer

May 17, 2011

RACINE, Wis., May 17, 2011 /PRNewswire/ – This summer, OFF!®, the insect repellent brand you trust, is offering new, innovative solutions for every outdoor adventure. Whether you’re embarking on a family camping trip or heading out for a simple stroll down the block, there’s an OFF!® product available to make sure you can enjoy time spent outdoors.

The versatile OFF!® product line now includes new OFF!® Deep Woods® Dry, which offers comfortable protection in heavily wooded areas, newly designed OFF!® Clip-On(TM) Mosquito Repellent, which is now 25 percent smaller and ideal for relaxing outdoor activities, and OFF!® Botanicals Towelettes and Lotion, which are perfect for use when playing catch in the park.

To help you and your family have a great time in the great outdoors this summer, OFF!® has partnered with Deb Geigis Berry, who has written about family life in magazines such as Parenting, Outside and Scouting Magazine for more than 20 years. Known as the Family Adventure Mom, Berry has traveled the world and, on the way, learned the tips and tricks to turn any normal trip into a great summertime adventure and shares these tips on her blog, familyadventuremom.com.

“When traveling with kids, spontaneous moments will lead to the best summer memories,” says Berry. “But believe it or not, you have to prepare to be spontaneous!”

Scoring an A+ on Adventure

To help families make every event an adventure this summer, Berry offers a few simple summer travel tips.


      Break in New Gear - Before you hit the road, make sure that you've
       sufficiently broken in or tested any new gear and equipment. This
       is especially important for new shoes or hiking boots. Test new
       tents, two-way radios and portable grills before you go and
       remember to restock your first-aid kit.

      Create a "Very Important Pack" - Be prepared with a VIP, or "Very
       Important Pack." My family always keeps preaddressed labels and
       stamps for sending post-cards, OFF!(R) products for effective
       protection against pesky mosquitoes and a colored shoelace for the
       antenna to help identify the car.

      Establish a Family Collection - My family likes to select an item
       that we can collect together. Rocks, local recipes and shells are
       just a few fun ideas. We also like to collect candy bars from
       around the world, then we taste-test them at family events.

      Shop Local - Keep pit stops fresh by shopping for food at farmers
       markets. Stash a picnic basket with plates, utensils, napkins, cups
       and a ground cloth in the trunk for spontaneous outings.

      Share Favorite Memories - The end of a vacation can be a letdown.
       The evening you return, have a "vacation integration night," in
       which you and your family hold off answering mail and messages.
       Instead, use the time to share favorite memories and view photos
       from your trip.

OFF!® Insect Repellents for Your Family’s Every Summer Need

First introduced in 1957, OFF!® has been bringing trusted products and effective protection to families and individuals for more than 50 years.

OFF!® continues to evolve its family of products with aim to help your family stay protected and enjoy the best part of summer, no matter what the adventure.

  • When enjoying the great outdoors or heading into the woods, stay protected from biting insects with new OFF!® Deep Woods® Dry Insect Repellent. This long-lasting repellent delivers proven OFF!® Deep Woods® protection without a sticky, greasy feel.
  • For catching up on summer reading in the backyard, repel mosquitoes with the newly designed, smaller OFF!® Clip-On(TM) Mosquito Repellent. It’s a personal mosquito repellent you don’t spray on. A quiet, battery-powered fan circulates odorless repellent. Simply attach to your belt, purse or chair, or set beside you to create within minutes head-to-toe OFF!® protection. If you move, allow a few minutes for the unit to rebuild its protection.
  • When playing catch at the park, stay protected from buzzing insects with OFF!® Botanicals insect repellents. OFF!® Botanicals Towelette and Lotion are made with a plant-based repellent that protects against pesky mosquitoes, black flies, gnats, and no-see-ums.

OFF!® lnsect Repellents are available in the insect repellents, lawn-and-garden and sporting good sections of food, drug, do-it-yourself and mass-merchandise stores such as Target, Wal-Mart and CVS. The manufacturer suggested retail price for these OFF!® Insect Repellents follows:

  • OFF!® Deep Woods® Dry costs $5.99 (4 ounce can)
  • OFF!® Clip-On(TM) costs $8.99 for the starter kit
  • OFF!® Botanicals Towelettes and Lotions cost $5.99 each

For more information about the full OFF!® product line, visit www.off.com

SC Johnson is a family-owned and managed business dedicated to innovative, high-quality products, excellence in the workplace and a long-term commitment to the environment and the communities in which it operates. Based in the USA, the company is one of the world’s leading manufacturers of household cleaning products and products for home storage, air care, and pest control. It markets such well-known brands as GLADE®, OFF!®, PLEDGE®, RAID®, SCRUBBING BUBBLES®, SHOUT®, WINDEX® and ZIPLOC® in the U.S. and beyond, with brands marketed outside the U.S. including AUTAN®, BAYGON®, BRISE®, KABIKILLER®, KLEAR®, and MR. MUSCLE®. The 125-year old company, with more than $8 billion in sales, employs approximately 12,000 people globally and sells products in virtually every country around the world. www.scjohnson.com

Availability: OFF! ® Mosquito Repellents are available in grocery, mass merchandise and drug stores nationwide

CONTACT
Jenny Taylor
262-260-2440
jataylor@scj.com

Jenny Keller
312-233-1319
jennifer.keller@edelman.com

WEB ADDRESS
www.scjohnson.com
www.off.com

SOURCE OFF! lnsect Repellents


Source: newswire



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