Yingli Green Energy Announces Sponsorship of the 2014 FIFA World Cup Brazil(TM)
BAODING, China and ZURICH, Switzerland, June 8, 2011 /PRNewswire-Asia-FirstCall/ — Yingli Green Energy Holding Company Limited (NYSE: YGE) (“Yingli Green Energy” or the “Company”), a leading solar energy company and one of the world’s largest vertically integrated photovoltaic (“PV”) manufacturers, which markets its products under the brand “Yingli Solar”, today announced the sponsorship of the 2014 FIFA World Cup Brazil(TM) on the occasion of the 2011 Intersolar show in Munich, Germany. During a joint press conference, both FIFA and Yingli Green Energy’s top management addressed journalists and guests from around the globe. A special attraction was the display of the 2014 FIFA World Cup(TM) Winner’s Trophy and introductory speeches by Mr. Liansheng Miao, Chairman and Chief Executive Officer of Yingli Green Energy, and Mr. Thierry Weil, Marketing Director of FIFA.
The 2014 FIFA World Cup(TM) will be the 20th edition of world football’s flagship event and is scheduled to take place in June and July 2014 in Brazil. Yingli Green Energy is convinced that the FIFA World Cup(TM) is one of the best marketing platforms. This particular FIFA World Cup(TM) will ensure not only brand exposure into Brazil, one of the largest consumers of energy in South America, but all around the world. Brazil, with an estimated cumulative solar PV capacity of currently 20MW, has long been referred to as the “pais do future” – the country of the future. Mr. Liansheng Miao, Chairman and Chief Executive Officer of Yingli Green Energy, said: “After our 2010 FIFA World Cup(TM) sponsorship, we saw a tremendous increase in our brand awareness and inquiries for our products. We were also very happy to see how our products brought smiles to the children in need by supplying our solar solutions for FIFA’s Football for Hope program. Thus, we are thrilled to continue our sponsorship with FIFA by becoming an Official Sponsor of the 2014 FIFA World Cup Brazil(TM) and to be an important renewable energy partner to the world’s most-watched single-sport event. We are excited to once again join hands with FIFA, to build a greener FIFA World Cup(TM) and a more sustainable future with affordable clean energy provided by the sun.”
Mr. Thierry Weil, FIFA Marketing Director said, “We could not have organized the FIFA World Cup(TM) on the scale that we saw in 2010 without the support of sponsors such as Yingli Solar. Yingli Solar’s activities have had a wide geographical impact, from raising the awareness of the FIFA World Cup(TM) in their home market China, to providing solar expertise and products in rural parts of Africa as part of the “Football for Hope” program. We view our agreement as a strategic long-term cooperation and I am delighted to welcome Yingli Solar on board as a committed sponsor of the 2014 FIFA World Cup(TM).”
Yingli Green Energy’s sponsorship rights include ticketing and hospitality rights, perimeter board advertising, as well as the right to use FIFA World Cup(TM) emblems and logo. The company expects its sponsorship activities to increase business opportunities in Brazil and other regions in Latin America. Yingli Green Energy is closely collaborating with FIFA and their partners, in their hopes to create a greener and more sustainable FIFA World Cup.
About Yingli Green Energy
Yingli Green Energy Holding Company Limited (NYSE: YGE), which markets its products under the brand “Yingli Solar,” is a leading solar energy company and one of the world’s largest vertically integrated photovoltaic manufacturers. Yingli Green Energy’s manufacturing covers the entire photovoltaic value chain, from the production of polysilicon through ingot casting and wafering, to solar cell production and module assembly. Currently, Yingli Green Energy maintains a balanced vertically integrated production capacity of over 1 GW per year. Two capacity expansion projects of 600 MW and 100 MW are under construction in Baoding and Hainan, respectively, which are expected to start initial production in the middle of 2011 and will increase the Company’s total nameplate capacity to 1.7 GW in late 2011. In addition, Yingli Green Energy’s in-house polysilicon plant, Fine Silicon, which has a designed annual production capacity of 3,000 metric tons, has successfully started commercial operation in early August 2010. Yingli Green Energy distributes its photovoltaic modules to a wide range of markets, including Germany, Spain, Italy, Greece, France, South Korea, China and the United States. Headquartered in Baoding, China, Yingli Green Energy has more than 11,000 employees and more than 10 subsidiaries and branch offices worldwide. Yingli Green Energy is publicly listed on the New York Stock Exchange (NYSE: YGE). For more information, please visit http://www.yinglisolar.com.
The Federation Internationale de Football Association (FIFA), based in Zurich, Switzerland, is world football’s governing body, comprising 208 football associations grouped into six confederations. As its claim “For the Game. For the World.” indicates, FIFA’s activities extend far beyond its broad spectrum of international competitions, headed by the FIFA World Cup(TM). FIFA also provides material, financial and promotional resources for developing the game around the world, and offers underprivileged communities support through the Football for Hope movement. For more information on FIFA and its competitions, please visit the official website at http://www.FIFA.com
Safe Harbor Statement
This press release contains forward-looking statements. These statements constitute “forward-looking” statements within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “target” and similar statements. Such statements are based upon management’s current expectations and current market and operating conditions, and relate to events that involve known or unknown risks, uncertainties and other factors, all of which are difficult to predict and many of which are beyond Yingli Green Energy’s control, which may cause Yingli Green Energy’s actual results, performance or achievements to differ materially from those in the forward- looking statements. Further information regarding these and other risks, uncertainties or factors is included in Yingli Green Energy’s filings with the U.S. Securities and Exchange Commission. Yingli Green Energy does not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required under applicable law.
For further information, please contact: In China: Qing Miao Director, Investor Relations Yingli Green Energy Holding Co. Ltd. Tel: +86 312 8929787 Email: firstname.lastname@example.org
In the Americas: Helena Kimball Head of Marketing Communications Yingli Green Energy Americas Phone: +1 603 591 5812 Email: email@example.com
In Europe: Rebecca Jarschel Brand Manager Yingli Green Energy Europe GmbH Telephone: +49 89 540303412 Email: firstname.lastname@example.org
SOURCE Yingli Green Energy Holding Company Limited